Press Officer
5 months ago
**Custard is an ambitious integrated public relations (PR) and marketing consultancy specialising in the hospitality industry.**
We specialise in growing businesses, from independent hotels to conference venues and from small suppliers to trade associations. We are the hospitality marketing experts. This is a very exciting time to join our team. Our 16 years of experience and strong reputation within hospitality means we are in the enviable position to take on a bigger team and expand our portfolio worldwide. We are looking for a media and PR champion with a passion for identifying a story, developing hooks and creating impactful results for our clients.
We have two offices based in Central London and in Woking. This role is for our London office with two days a month in our Woking site.
**Key Responsibilities**:
- Liaising with media and developing new editor/journalist relationships
- Identifying stories and angles on behalf of our clients and Custard
- Presenting ideas, campaigns and initiatives to secure strong media coverage
- Writing robust, impactful releases and online content
- Developing excellent editorial pitches
- Maintaining knowledge of trends and news in the hospitality, business meetings and events industry on a regular basis
- Contribute ideas and news to internal team meetings and client meetings
- Respond to press enquiries and forward features
- Media engagement - arranging meetings and attending media briefings
- Monitoring news and current affairs to draw ideas for clients
- Assist in event planning and management of press attendance at client events
- Coordinating assets and managing profiles of clients
- Managing press galleries
- Dissecting research and industry trends to form opinions and commentary on behalf of clients
- Developing thought leadership strategies on behalf of senior client personnel
- Analysing coverage and media monitoring
**What we will do for you...**.
- In-house training that really challenges traditional marketing and PR. From our meaty Custard Tuesday Newsday sessions to talking about big issues and trends beyond hospitality.
- Transparency about our business and our goals every step of the way.
- Full day training sessions off-site learning everything from consumer behaviour insights through to crisis management. There's always a good spread for lunch too and a great excuse to enjoy a few drinks at the end of the day
- Invitations to industry events, from conferences and exhibitions to race days and garden parties, you'll love how much we support you getting out into industry and helping you to build your own network
- We regularly invest in tools, processes and systems to help you do your job, so no need to slog away if there is a quicker or easier solution out there - we'll find it together and fund it.
- Lots of regular feedback on work that's done well, always a team effort and always a spirited recognition for successes.
- You'll enjoy being part of a company that has an excellent reputation in the industry and companies who are keen to open their doors to chat with Custard. We work with who we love and love who we work with.
**Plus of course the usual...**
- Benchmarked salary
- Christmas closure
- Plenty of holiday entitlement
- Pension, of course
We are always reviewing what else we can do, so regularly ask for input on what else we can provide to the team.
What we ask of you.
- Passion for the written word and sniffing out a great story
- Interest in challenging yourself and others
- Team player - you love to work in collaboration with others and respect the knowledge of the team and our clients
- At least a one year commitment to our business
- The drive to always do better
- A willingness to learn
- A good communicator, whether it's social media, images, writing or speaking
- Organised. You will need to be able to juggle and prioritise daily
**Job Types**: Full-time, Permanent
**Salary**: £35,000.00-£40,000.00 per year
**Benefits**:
- Additional leave
- Casual dress
- Company events
- Company pension
- Health & wellbeing programme
- Profit sharing
- Work from home
Schedule:
- Monday to Friday
Supplemental pay types:
- Bonus scheme
- Performance bonus
Application question(s):
**Experience**:
- media: 3 years (required)
Ability to Commute:
- London (required)
Work Location: Hybrid remote in London
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