Head of Creative

1 month ago

London, United Kingdom QS Quacquarelli Symonds Full time

**Role: Head of Creative - MAT Cover**

**Location: UK, London**

**Job type: Full time, FTC - Hybrid
**Why QS?**

At QS, our culture fosters a flexible working environment that encourages our employees to own their career whilst personally and professionally thriving. We collaborate, respect and support each other - and as a company, our values underpin these.

Our mission is to empower motivated people around the world to fulfil their potential through higher education, and to ensure everyone has the same opportunity to achieve that potential. We celebrate the diversity of our teams and believe through sharing our experiences we can learn from one another and become stronger together, which enables us to achieve our goal.

At QS, you’ll be responsible for implementing real change in the international higher education landscape, full of exciting and interesting challenges where you can drive positive impact across the business.

In October 2023 we were thrilled to be included in Newsweek’s Top 100 Most Loved Workplaces® in the UK list which is compiled using employee sentiment and satisfaction data.

Using insights from more than two million employees in organisations with 50 to 100,000 members of staff, the list recognises workplaces where employees feel most respected and appreciated.

**As a Head of Creative, this is what you’ll be doing**:
As the most senior Creative at QS, you’ll be responsible for the leadership and management of the Creative Studio, curating and expressing our brand through campaigns creative. The team work on projects spanning the business, from Institutional-facing marketing and Student-facing print material to the website and marketing campaign branding creation. It’s a fast-paced environment with high-reward, being involved in upholding the visual identity of this well-known brand in higher education. Collaborating daily with Marketing, Product and other stakeholders, Head of Creative ensures outstanding, consistent and on-time creative delivery to mobilise and evoke positive sentiment among our audiences and bring to life our global and prestigious higher education brand. Coaching the international Creative Studio team members will be essential by providing timely feedback and ensuring quality control and consistency among assets produced.

**Role responsibilities**:

- Developing and manging a team of creatives in the UK, Colombia, Malaysia and Singapore
- Running team meetings and weekly Creative Critique sessions, enabling the team to provide and receive constructive feedback from yourself and team members and adapt creative projects accordingly
- Proactively suggest branding evolutions, particularly for marketing campaigns, keeping in mind team capabilities and timelines for delivery
- Managing expectations of senior stakeholders, with strong communication skills and a collaborative approach
- Leveraging strong project management skills requirements analysis, traffic and studio management, and impact analysis - to successfully deliver on creative projects
- Managing team’s performance and quality of output, resourcing levels and budgets to meet QS stakeholder and client expectations
- Data-driven in decision-making, basing new post graphics off most successful previous content and making recommendations to stakeholders
- Conducting training sessions for the team, improving their skills
- Sharing inspirational graphic examples and keeping up with industry trends
- Design thinking and attention to detail is key
- Regularly using and training in AI and automation tools to improve workflow and shorten timeframes, keeping quality of work high
- Developing easy-to-use templates for efficiency and consistency across all graphics for campaigns and events
- Overseeing the presentation of final concepts, and obtain approvals for deliverables
- Ensuring that brand guidelines are current, updated and adhered to in all creative activities across the company
- Prioritising own tasks based on business strategy and potential impact of projects - balancing “doing the doing” and leading the team
- Maintaining and overseeing the SharePoint site, keeping it updated with newest files

**Key skills and experience**:

- Proficiency in Adobe suite (Figma, Hubspot and Wordpress a plus)
- Lead strategy meetings with internal stakeholders to understand business objectives and client needs against requests
- Leadership skills with the ability to build and optimise creative output (be a coach and a player)
- A keen eye for detail when it comes to layouts, colour schemes and brand coherence
- Excellent communication and interpersonal skills
- Experience creating social media content for a variety of platforms, as well as print
- Excellent time management skills and finding efficiencies in workflow, including using technologies like AI and platforms for automation
- Experience developing skills and coaching creative team members
- A diverse portfolio demonstrating graphic design skills i

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