![Caring and Leading](https://media.trabajo.org/img/noimg.jpg)
Marketing Lead
2 months ago
**Exciting New Position being created for "Caring and Leading Group"- A family run care home business with 7 sites across the UK. Caring and Leading is a new care group which is being set up
- stemming from 7 different care home services which have been run over the past 20 years.**
**Site locations**:
- North East: South Shields, Newcastle, Northallerton, Stockton_
- North West
- Burnley and Rugeley_
**Overview**:
- Flexible working hours
- Perfect for professionals/ students/marketing students looking for work
- 1 day a week
- Must be able to drive and visit location on site
- Report and work with the CEO of the company in establishing a strong social media presence and create a strong brand to drive sales
**Responsibilities**:
- Visit 1 site per week
- Create and manage social media platforms
- namely
- Tik tok/ Instagram/ Facebook
- with compelling and exciting content
- Liase directly with residents and relatives to ensure the homes achieve a carehome UK rating of 9.9 or 10 and high google review rating
- Write compelling content for marketing materials, including brochures and flyers
- Take photos and videos suitable for publishing online with appropriate consent forms
- Monitor and analyse performance
**Requirements**:
- Proven experience as a Marketer or similar role.
- Strong understanding of current online marketing concepts, strategy, and best practices.
- Proficient in using analytics tools to track campaign performance.
- Excellent communication and interpersonal skills.
- Ability to multitask and prioritize tasks effectively.
**Job Types**: Part-time, Zero hours contract
**Salary**: £12.00-£15.00 per hour
Expected hours: 8 per week
**Benefits**:
- Company pension
- Flexitime
- Free or subsidised travel
- Free parking
- On-site parking
- Sick pay
Schedule:
- Day shift
- Monday to Friday
Supplemental pay types:
- Commission pay
Application question(s):
- have experience marketing social care?
**Experience**:
- Digital marketing: 1 year (preferred)
- Marketing: 1 year (preferred)
Work Location: In person
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