Insight Officer
16 hours ago
**Insight Officer**
**Agency Reference: 7209300**
**The main duties of this role will include**:
- Producing and interpreting management information, ensuring an accurate, consistent and comprehensive insight service
- Working with internal stakeholders to fully understand their priorities and research objectives, areas of activity and requirements and ensure that appropriate insights and support are provided
- Administering qualitative and quantitative research e.g. survey development and analysis and recruiting and conducting focus groups
- Producing recommendations based on primary and secondary sector data to inform the development of the product portfolio
- Conducting competitor benchmarking to advise on product positioning including pricing strategy, content and brand messaging
- Keeping up to date with developments within the sector as well as youth market trends to help identify any potential impacts to the organisation’s strategy, with the aim of ensuring a competitive advantage
- Interpreting a wide range of data from varying sources, covering all areas of recruitment, brand and development and related activity, subsequently providing clear and actionable recommendations
- Working with, and supplying research briefs and relevant data to, external agencies and contacts
- 3 years + experience in market research / marketing analysis (client-side or agency)
- Proven experience successfully using both qualitative and quantitative data collection methodologies
- Strong line management skills (essential)
- Outstanding communications skills, both verbal and written
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