Pr Executive
3 weeks ago
**PR Executive - Entirely Remote Working**
**Reporting to**:Senior PR & Brand Communications Manager
**Location**: Entirely Remote Working
- **you would only have to go into London for journalist meetings and events when required**
**About us**:
Our amazing team is now over 190 people, and we are delighted to have been awarded 2 stars in the Sunday Times Best Companies to Work For since 2019. Our focus on delivering happiness to our customers has recently been recognised by us being accredited to the Institute of Customer Service. Corporate social responsibility is also close to our hearts: We became carbon neutral in 2020 and have embarked on the journey to become net zero.
**About the role**:
As our PR Executive you will be supporting the Senior PR and Brand Comms Manager in delivering the PR and Influencer strategy for the UK’s leading gift experience provider Buyagift. You will be supporting the creation and development of first-class PR campaigns that drive brand engagement. We are looking for a person with PR Executive experience, who can use their creativity and communication skills to maximise awareness and engagement in our brands.
**A bit more about the role**:
- Work alongside the Senior PR & Brand Comms Manager to deliver PR and influencer strategy
- Research, write and sell-in press releases and gift guides to target media
- Secure news coverage and product placements in national, lifestyle, broadcast and print
- Reaching out to the media on a daily basis, pitching new products, press releases and content
- Support the delivery of PR campaigns in alignment with other marketing channels
- Liaising with the Buying team to identify products to promote based on business priorities
- Supporting the SEO team with gaining high quality back links and digital PR/ SEO campaigns
- Using media monitoring platforms to keep track of and analyse coverage
- Sending regular coverage updates to the business
- Organising journalist one-to-ones to brief them on new experiences and build/maintain relationships
- Arranging and co-ordinating experiences for press/blogger reviews
- Responding to reactive media enquiries
- Keeping on top of competitor activity, media landscape and news stories
- Organising and attending press and influencer events
- Seeking new influencers to work with, managing content creation and brand awareness activity and reporting
**And now a bit about you**:
We are looking for a proactive, enthusiastic person to contribute energy, creativity and fresh ideas to our existing team. We are looking for someone who can work at a fast pace and for a person that has strong organisational skills. Ideally you will have current experience working for a brand within the lifestyle sector, have strong communication skills and have a good understanding about the digital side of PR.
- At least 1 year of experience at PR Executive level
- Ability to come up with creative ideas for campaigns
- Experience in digital or traditional PR
- Experience in organising events
- Excellent time management skills and knowledge of media deadlines
- Strong written and verbal communication skills with attention to detail
- Friendly with the ability to build rapport with media and influencers
- Passionate and enthusiastic
**Desirable but not essential skills**:
- PR degree or qualification
- Experience of using Gorkana / Cision media monitoring platforms
- Existing contacts and relationships with national and lifestyle press
- Experience in Infulencer Marketing
- Influencer contacts
**We live by our company core purpose of Delivering Happiness - Amazing People. We only hire amazing people like you, if this is you and if this sounds like the opportunity you have been looking for, we would love to hear from you. Send us your CV and feel free to send a 'little bit about you' so we can get to know you a little bit more.**
**In addition to a competitive salary package, **you will also be eligible for our host of employee benefits:
- 25 days paid holiday, increasing by one each year
- Flexible work environment
- Access to Perkbox shopping discounts
- Bike to work scheme
- Free private healthcare
- Company matched pension benefits
- Learning & development opportunities
- Employee wellbeing program
- Discounted gym memberships and lots of opportunities to try out our products
We are a super friendly bunch with very big plans both for ourselves, our team and the business.
**Our mission**
To achieve fast and profitable growth by delighting our customers, providing significant volumes of incremental business to our suppliers and providing a fun & progressive working environment for our team.
**Our vision**
To reach a stage where there is never a reason for a customer to buy an experience from anyone else. To achieve this, we aim to have the best experience selection, at market leading prices, sold through an industry leading e-commerce platform that is marketed through cutting edge e-marketing techniques.
**Our Commitme
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