Senior Graphic Designer
7 months ago
**WHO ARE KFC?**
Colonel Harland Sanders opened the first KFC in Corbin, Kentucky in 1938. He started with one store, 11 herbs and spices, and an idea. From there our incredible brand and product grew to what it is today.
KFC first came to the UK in 1965 with our first restaurant in Preston, Lancashire. Today we are a billion-pound business with over 900 restaurants run by our 28,000 restaurant team members. Our headquarters are based at the Restaurant Support Centre (RSC) in Woking, Surrey - a 24-minute train from Waterloo. Of the c.900 restaurants in the UK, 900 of our restaurants are owned and operated by 40 franchise partners; the remaining 50 are company owned and run.
We are proud to have received a number of accolades in recognition of our commitment to our employees, including being named as Britain’s Top Employer three years running. To work for KFC is to be part of one big family.
**OUR CULTURE**
**BREAKTHROUGH RESULTS, TEAMWORK AND RECOGNITION**
We believe that our success is driven by the power of our employees working in unison with a shared set of common goals and values. We are very proud that KFC UKI is recognised as a key market not only in terms of profit and innovation but also for the talent we grow and develop for Yum
As an equal opportunity employer, we embrace individuality and diversity. We employ irrespective of background, age, ethnicity, colour, gender, disability, sexual or religious orientation and marital status.
**MORE ABOUT THE ROLE**
KFC are on the lookout for a bold, creative, Senior Graphic Designer to supercharge our guest communications and experience across KFC’s owned channels which include in-restaurant touchpoints, digital/ website and packaging.
This is a unique opportunity to join the talented and award-winning Marketing Team at one of the largest, best-loved brands in the UK. The role offers immediate exposure to all areas of the business as you work collaboratively with key stakeholders across the brand and our agency partners.
We’re looking for an original - an innovative, dynamic and enthusiastic person who always has their finger firmly on the pulse. Someone who ‘gets’ the fun, fresh, bold KFC brand personality and applies that across all of their work. There’s buckets of opportunity to grow as part of an ambitious brand and we’d love you to be keen to adapt and grow your career within KFC and Yum
KEY JOB FUNCTIONS INCLUDE:
- Work collaboratively with key cross functional stakeholders to understand the strategic design requirements and criteria and develop the creative brief.
- Lead the design and execution of innovative, compelling and effective graphic design/artwork across a huge variety of different briefs and mediums to bring our guest facing assets to life across in-restaurant, digital/website and packaging.
- The list of where you could use your talents to add value really is endless, for example creating assets for campaigns and activations, logo/concept identity and development, large and small format print graphics, merchandise and swag design, infographics, templates, leaflet and poster designs, presentations, packaging, social media and digital signage/website assets.
- Maintain effective stakeholder communication throughout the entire creative design process from brief, to presenting design proposals, to capturing and actioning feedback all the way to debrief.
- Act as a brand guardian, educating and empowering the wider team to work with our brand guidelines.
- Build a deep understanding of our target audience and develop innovative and effective ways to reach them through your creative design.
- Build and maintain strong relationships with external creative agencies and partners.
- Maintain current awareness of industry and technology standards and trends.
- An ability to collaborate with others and exceptional project management within a fast paced and reactive retail environment.
**WHAT WE’D LOVE FROM YOU**
EXPERIENCE
- You’re an Adobe guru, fully proficient in a range of Adobe Design packages, notably InDesign, Photoshop, Illustrator (and/or equivalent packages).
- Experience working to tight deadlines balancing multiple projects and briefs, with the ability to prioritise effectively.
- Experienced in concept development and art direction, with confidence in presenting ideas to senior stakeholders.
- Ability to demonstrate experience and confidence across every point of the design lifecycle, from ideation, visualisation, design and final artwork.
- You’ll be able to share an impressive, versatile, creative portfolio showcasing a variety of projects and creative executions across print, through to art working and digital/web, with strong typographic skills, that you’ve worked on from conceptual design through to completion.
- Excellent typography skills, creative mind and a sharp eye.
- Ability to work well autonomously and set your own daily workload. You won’t be micro-managed here and we’ll be look
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