Marketing Manager
3 weeks ago
**Commutable from Southampton, Totton, Romsey, New Forest, Eastleigh**
A great opportunity has arisen to join a leading and well established organisation as a Marketing Manager. During lockdown the company opened a physical and online store that has since grown considerably over the past 2 years, and they are now looking forsomeone to take their online shopping experience to the next level.
The role will involve managing, editing and enriching all 5 of the company websites. Working with the SEO partners to implement changes and updates. Building on and improving the online shop. Creating digital marketing campaigns and regularly communicatingoffers to customers.
**Responsibilities**:
- Website development: how to best develop user experience across the site. Wordpress and WooCommerce experience is essential.
- Managing website content and media with the assistance from content writers within the company.
- Ensuring that website and product listings are regularly updated in line with SEO. This also involves keyword research and competitor research.
- Working with Google shop and Amazon platform to drive product sales
- Fully managing Google Ads including budget and return
- Improve visibility of products across the platform
- Create and optimise product listings
- Develop new SEO-rich content for Amazon, ensuring the content is on-brand, delivering the correct messages and in-line with the brand communication strategies
- Run regular analytic reports, using Google Analytics and bespoke to other platforms to ensure optimising all sales opportunities
**Skills and experience required**:
- Previous experience in a similar marketing role
- Social media scheduling programmes using Meta Business Suite and other tools such as Hootsuite
- Social media platforms Instagram, Facebook, Twitter, Pinterest, TikTok etc. working knowledge & experience in managing campaigns across all
- CMS Wordpress, Hootsuite. WooCommerce and basic HTML added bonus
- SEO Software
- E-commerce platforms - Amazon (Vendor, Seller) Ebay Shopify
- Image editing software such as Photoshop, Canva or similar.
- Excellent written and verbal communication
- Creative copy writing skills
- Ability to prioritise, organise and multi task, working to deadlines
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