Senior Philanthropy Manager

3 weeks ago


London, United Kingdom The Royal British Legion Full time

**New Strategy, New Team, New Donor Relationships**

Core to our revamped Supporter Development team we are seeking a Senior Philanthropy Manager to launch our ambitious Mid-Value program whilst maintaining relationships with our existing donor base.As a vital part of the Supporter Development Managementteam your role will be to shape the experience that all donors have with the Royal British Legion, ensuring it is a positive one throughout their lifetime, and that your donors feel part of our ‘One Legion’.

We are embarking on a new fundraising strategy which sees real opportunity both now and in the future for the mid-value program, a program which has the foundations set with support across the business, but now we need you to really lead and drive this programforward and bring it to life.You will have the opportunity to really own, shape and make your mark on this program.

You’ll lead and motivate a team of four, including an established Donor Relationships Officer: Trusts and a Researcher role, also recruiting a new mid-value team, that will work together to grow our Mid-Value program and ensure existing donors and Trustsare receiving the best stewardship possible, ensuring the supporter is at the heart of everything you do.

The Royal British Legion holds a special place in the hearts and minds of generations of people in society.As the largest military charity in the UK and home of the Poppy Appeal it has provided support to members of the Armed Forces community for over100 years.

Today is no different. The needs of veterans, young and old, serving personal and their families are growing. To support them we must raise awareness and secure donations, and that is where you could come in.

We have launched a new fundraising strategy and a new team structure to deliver longer term and focused growth, so the charity is now looking for new people to join our brilliant and evolving fundraising team.

With experience of building relationships with Major Donors and Trusts, you will be responsible for developing and managing long-term relationships with current donors, and for creating and implementing a stewardship programme. You will be responsible forbuilding a long-term development of the mid-value program, using our iconic poppy appeal, which is part of the fabric of UK society, to engage major donors and trusts.

**This role will involve hybrid working, travelling on some days (minimum of 2 per week) to our Head Officewhich is located at Haig House, 199 Borough High Street, London SE1 1AA, and working from home on other days.**

We are home of the extraordinary Poppy Appeal and you will work alongside a dedicated fundraising team who help to bring to life this nationwide remembrance activity each year, which is the largest, longest and most memorable appeal in society.

Our new fundraising strategy is called ‘Three Giants’ to focus our income generation work on protecting and strengthening on the three vital areas of the Poppy Appeal, our Individual Giving and Legacy activities.You’ll be joining a reenergised team readyto embark on a new focused direction to serve the thousands of beneficiaries who need our help every single day.

This is an extraordinary opportunity to join the leading Armed Forces charity and help to deliver evolving donor relationship programmes that ensure strong relationships today and also provide longer term opportunities to help fund our much-needed servicesin the years ahead.

We are ‘One Legion’ and your place in our future direction will be important, working collaboratively with your fellow fundraisers and teams across the charity to help deliver the growing support needed now by veterans, serving personnel and their familiesin need.

We have a new strategy; a new structure and we’re now looking for new people to join our growing fundraising team.

**How to Apply**

**Closing date for this role is**: 12/03/2023



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