Senior Content Marketing Manager
4 days ago
B2B Senior Content Manager - Fully Remote
75,000 - 85,000
My client is a well-known global organisation that specialises in Life Sciences.
They provide mission-critical components and information to human healthcare and play a huge part in the way our science has progressed to better our future.
I'm looking for a passionate, creative, storyteller who can understand the technical details of our science and translate them to simple, concise, easy-to-digest content to facilitate awareness, and increase lead generation and conversion.
The Senior Content Marketing Manager will drive the development and delivery of content to establish thought leadership and to engage and educate prospects and customers along various stages of the customer journey. This position requires a background inlife science with demonstrated experience in marketing content creation.
**Essential Functions**:
- Develop content strategies that deliver against marketing objectives as set and prioritised by leadership
- Draft creative briefs for designers to create impactful graphical content
- Experiment with a variety of new and existing content formats; refine the approach based on content analytics
- Edit content generated by others to ensure consistent tone and style as well as technical accuracy
- Work with the Head of Content to manage the blog editorial calendar, including proposing article topics, writing articles, editing articles and sourcing graphics
- Use best judgement to manage stakeholders for optimal turn-around time
**For this role you need to have**:
- BA/BS degree in the life sciences, health care or pharmaceuticals.
- Have previously held full ownership over content quality and strategy delivery for a specific market, project, or business objective
- Highly self-motivated contributor who works well as an individual and within a team environment
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