SEO Outreach Executive

3 days ago


St Albans, United Kingdom Traffic Label Full time

Full Time

**The Role**:
The organic performance of our websites is the foundation of our business and the acquisition of high quality links is a key component of our SEO strategy.

As an SEO Outreach Executive at Traffic Label, you’ll work alongside our content and PR teams to help grow the authority of our UK focused affiliate websites, as well as our growing portfolio of international brands.

You’ll report directly to our Technical SEO Manager and use your knowledge of link building to help secure content placements with high quality publications.

You’ll need to hit the ground running and be able to demonstrate a high level of self-management, independence and initiative.

**Responsibilities**:

- Create, develop and implement link building strategies for all of our brands
- Grow the backlink profiles and strength of our sites
- Research and manage potential link prospects for outreach
- Conduct content and competitor audits to identify link opportunities and strategies
- Work with our content team to perform keyword research
- Monitor our sites’ backlink profiles using specialist tools and software
- Track our outreach efforts to ensure we meet targets and KPIs
- Coordinate a mixture of link building tactics to achieve a consistent stream of links for our network of sites
- Manage our outreach processes, documentation and operations
- Work with our Technical SEO Manager to establish requirements for our international products
- Work alongside our content team to capitalise on topical news opportunities
- Experience in managing link & outreach campaigns
- Thorough understanding of link building strategies and tactics
- Have had prior demonstrable success in link building
- A full understanding of link penalties, metrics, recoveries and monitoring
- Experience with Ahrefs and SEM Rush, or similar
- Knows a good link from a bad link and can justify why
- Excellent written and verbal communication skills
- Creative problem-solver with good initiative


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