Digital Marketing Executive
3 weeks ago
Digital Marketing Executive
Location: Birmingham
Working Logistics: Hybrid - travel for meetings occasionally
**Salary**: £30k - £35k
CX Squared are partnered with a renewable energy and smart solutions company based in Birmingham but with a customer base that is global.
You will be working alongside the Directors and leadership team to change the status quo on people's attitudes to social media by gaining buy in to get the wider team to post on social alongside the company's marketing strategy.
Role and Responsibilities include:
- Being heavily involved in the planning, creation, monitoring and reporting of all digital marketing activities that the company are involved in.
- Supporting the wider business plans for SEO, PPC, Social Media Marketing, Automation
- Deliver the digital marketing strategy with plans on how this will be implemented to ensure the business has an optimized, growing online presence. The focus being on website lead generation as well as social media inbound leads
- Identifying new avenues for business growth is essential.
- Work with the external website hosting company to ensure best practices are followed and that content and traffic deliverables are achieved, whilst also to develop effective websites that are focused on customer experience and lead generation.
- Identify possible areas for digital growth via organic, PPC & paid social media marketing
- Looking at a variety of data sources and daily results to assist in campaign planning & reporting
- Continually looking at data to improve performance and other areas around the digital marketing strategy
If you have worked in the energy and smart energy market, then this would be advantageous but is not essential with an interest to develop your personal knowledge in this space being important.
If you feel you have the experience and ability to fit in to this role, please get in touch with Dan Rodrigues or give us a call for further details.
Interviews and shortlisting to begin in the first week in January.
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