UX Researcher

3 weeks ago

Reading, United Kingdom Primark Full time

**UX Researcher**

**Reports To**: UX Design Lead

**Team**:Digital

**Location**: Reading, UK (Hybrid)

**Job-Type**: Full Time - Permanent

**Purpose of the Role**:
Are you a driven UX Researcher looking for an exciting new challenge in a fast-paced environment? Do you want to be a part of our innovative and dynamic Digital retail team? If so, we may have an exciting opportunity for you. We are looking for a UX researcher to join our expanding Digital team. As a part of our team, you’ll engage with an amazing and inclusive group of colleagues and leaders, learn and innovate, have a huge impact, and have a great time doing it.

**Duties & Responsibilities**:

- Promote customer centricity and ensure focus is on creating great customer experiences through cutting edge design - making it simple, appealing, and easy to use. In doing so, encourage and enable teams to embed user-centred practices into their agile workflow.
- Advocate for user research and be the voice of our customers, using this shared understanding to impact design decisions and develop solutions.
- Work with multidisciplinary teams, senior stakeholders, designers, product managers and engineers to conduct user research (qualitative and quantitative).
- Plan, gather and analyse findings and feedback to make informed recommendations and enable continuous improvement.
- Collaborate with product roadmaps to anticipate and identify gaps in user knowledge.
- Develop a deep understand of the Primark customer using a range of appropriate research activities. Using this knowledge gained, advocate for inclusive practices and assist relevant teams with their design and delivery of accessible services appropriate for all users.
- Plan user research for services with challenging user needs and complex user journeys, guiding colleagues on their chosen research methods.
- Have an awareness of research costs and budgeting.
- Develop a strong understanding of our current system processes and the Primark landscape, aligning user research activities to help the team understand changing user behaviour.
- Work with information gathered from multiple sources, evaluate true requirement from team requests, and align user research activities to inform proposed solutions, decision making, and any action as required.

**Skills & Experience**:

- 3+ years experience as a UX Researcher, UX Designer or similar role
- Experience with design thinking process and practical experience of UX methods
- Experienced in implementing of a range of user-centred practices
- Ability to create trusted relationships and collaborate across multi country, diverse and multi-functional teams to drive business objectives
- Experienced in assisting teams adopt a wide range of user research methods
- Are familiar with the technologies like session recording, heatmapping, AI for analysing data used to build and operate our services
- Effective and persuasive presentation skills, ability to present complex information comprehensible to all areas of the business
- Experience with the full range of UX research methods, including early-stage qualitative methods
- Communicates priorities, setting clear deliverables to drive continuous improvement and high performance
- Strong advisory and relationship management skills
- Proven ability to execute the right methodology to obtain the desired outcome
- Excellent planning and organisation skills, ability to multi-task, plan and prioritise work schedule for self and team, and work within agreed timescales
- Experience with user interviews, AB testing and analytics tools
- Excellent attention to detail, an ability to analyse and interrogate high volumes of data
- Excellent research and problem-solving skills to enable resolution of roadblocks and ensure progress on key decisions

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