Media Strategist

3 weeks ago

London, United Kingdom air-recruitment Full time

Media Strategist. London / Hybrid Working - £60K DOE plus benefits

This Senior Media Manager / Strategist will see you play a vital role within a globally-recognised integrated agency who produce some exceptional behavioural change work. Here, you’ll be working on media campaigns which genuinely improve lives across theworld.

This Senior Media Manager / Strategist will focus on strategy and media planning for diverse projects in multiple countries across the globe.

We want this Senior Media Manager / Strategist:

- To bring a rigorous approach to the development of media dissemination strategies and planning in order to effect knowledge, attitudes and behaviours in target audience groups across the world
- To use and champion multiple sources of research, best practices and critical thinking including bringing innovating media strategy and planning approaches into the business
- To set an example within the agency in media strategy/planning and digital/performance marketing to answer client problems by developing effective ways of working, tools and techniques and sharing them with the organisation
- To give communications strategy and media guidance to other members of the strategy and other departments as and where appropriate
- To manage junior media strategists/planners to work as part of the team to deliver results

This Senior Media Manager / Strategist will have:

- Experience of designing the implementing integrated media campaigns in a range of channels best suited to the audience including but not limited to digital, performance, TV, OOH, radio, social and influencer marketing
- A working knowledge of the pros and cons of earned media channels including social media, public relations and public affairs
- Knowledge of fundamental techniques, tools and practices of a media strategist
- The ability to quickly analyse and process large volumes of data and insight from multiple sources
- The ability to craft and present simple and effective communications strategy and media plans designed to reach a target audience sometimes in hard-to-reach environments
- The ability to work with messaging strategists and creative staff/partners to ensure the media and communication strategy/planning creates the greatest impact with the resources available
- Adept at managing multiple partner relationships including but not limited to media buying agencies, digital platforms, data suppliers and in country media consultants
- An ability to understand the culture and media landscape of a country and be able to translate this into usable insight for the dissemination of messages through paid, earned and owned media
- Knowledge of multiple forms of research - both in the development of strategy and the subsequent reporting of it
- Experience in a similar working environment
- Excellent oral and written communications skills (English)
- An interest in geo-politics and international relations

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