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PR Account Manager

3 months ago

Ringwood, United Kingdom McKenna Townsend Full time

Job Title: PR Account Manager

Location: A mix of office-based (Ringwood, Hampshire), WFH

Salary: Competitive Salary + Benefits

Job Type: Full Time, Permanent

We are looking for a first-class PR Account Manager to join the McKenna Townsend team, to work across a broad range of fantastic, global clients. The successful candidate will have at least three years of previous PR/marketing agency experience. Experience in managing social media campaigns would also be beneficial.

About us

We are a multi-award winning, PR, marketing and social media full-service agency, based in Hampshire. Located in Ringwood, we are relentless in the pursuit of results for our clients - devising and implementing both strategic and creative PR, social media and marketing campaigns that drive enquiries, sales and build brands and reputation on a regional, national and international scale. We have an excellent opportunity for a passionate, confident and creative PR Account Manager, with experience in social media, to join the team.

Role overview

The successful candidate will be a real all-rounder who can think big and still deliver on the detail. You'll be a self-starter and able to run your own accounts with bags of drive, energy and commitment.

Your day-to-day role will focus on PR and social activities. You'll be confident at presenting to clients and experienced in managing several clients at a time. We need someone with an eye for detail who can see campaigns through from start to finish. You'll be given a lot of responsibility and will be able to shape the role as you progress.

Key duties:

Responsible for creating content for use across our clients' social channels and websites
Social media artwork production (GIFs, video, animation)
To support organic and advertising programmes (including resizing)
Collaborate with various departments within the agency
Work with social media influencers to develop creative solutions
Attend client shows and events to capture primary contentKey duties

PR management

Understanding and use media knowledge and relations to the benefit of clients
Creative storytelling across a wide variety of channels
Form relationships with key influencers
Develop and maintain excellent relationships with clients and relevant media
Copywriting - press releases, literature, social media content, general messaging
Website - updates to content and web stories
Able to represent the agency at client meetings - taking briefs, developing them and then confidently presenting back
Working closely with the wider team to help deliver fully integrated campaigns that are creatively excellent
Understanding clients' marketplaces and applying that thinking to cutting edge, results-driven campaigns
Identifying new business opportunities - both organic and newSocial media management:

Planning
Building and developing audiences
Developing creative and engaging multimedia content
Managing the day-to-day handling of all social media channels, such as LinkedIn, Facebook, Twitter, Instagram and TikTok
Posting/scheduling
Setting up and managing advertising programmes
Monitoring channels and reporting
Audience engagement
Benchmarking/KPIs/ROI
Campaign management
Competitor trackingAbout you:

Key requirements & skills:

Solid understanding of PR and social media disciplines
At least three years' experience
Excellent copywriting and editing skills
Understanding and experience of using and delivering social media campaigns for clients
Creative skills for contributing new and innovative ideas
Excellent team working and collaboration skills
Strong organisational skills, with the capacity to prioritise and work across multiple accountsPersonal skills:

Great team player
Client likeability and trust
Proactive, confident attitude
Strong attention to detail
Adaptability and flexibility
Ability to work under pressure and to tight deadlinesBenefits Include:

Competitive salary
Pension
Generous holiday allowance
The opportunity to work with some fantastic, global clientsNext Steps:

If you wish to apply for this role, please click on APPLY and supply your CV and covering letter, as well as current remuneration.

Candidates with experience of; PR Account Manager, PR Account Director, Account Management, PR Manager, Social Media Manager, Communications Manager may also be considered for this role