Business Analyst

4 weeks ago


London, United Kingdom TikTok Full time

TikTok Shop - Business Analyst, Shopping Center
TikTok is the leading destination for short-form mobile video. TikTok has global offices including Los Angeles, New York, London, Paris, Berlin, Dubai, Singapore, Jakarta, Seoul and Tokyo.
Our platform is built to help imaginations thrive. That's how we drive impact - for ourselves, our company, and the communities we serve.
With millions of loyal users globally, we believe TikTok is an ideal platform to deliver a brand new and better e-commerce experience to our users. With millions of loyal users globally, we believe TikTok is an ideal platform to deliver a brand new and better e-commerce experience to our users. We are looking for passionate and talented people to join our product and operations team, to build an e-commerce ecosystem that is innovative, secure and intuitive for our users and brands.
Part of the Global E-commerce team, we are looking for business talents to drive the growth for TikTok Shop's newest e-commerce feature - TikTok Shop Shopping Center.
TikTok Shop Shopping Center serves as a central hub where users can easily discover promotions (campaigns & flash sale), a wider product assortment from across our TikTok Shop merchants recommended through shoppable content (in-feed video, product showcase and LIVEs) as well as manage their orders all natively within one tab.
Resource Management: Working with the platform resource management team in allocating the TikTok Shop Tab resources, leveraging insights from analysis to grow the business;
- Business Analysis: Conduct in-depth analysis of shopping center business performance, including traffic efficiency, user behavior, merchant operation, etc;
- Working alongside business teams to implement and monitor our strategy, proposing future strategy directions and improvements;
- take a strategic and data-driven approach to provide recommendations on business growth, especially incentive policies and resource allocation;
- Conduct in-depth analysis of resource allocation strategy, including campaigns and incentive policies for merchants, shop partners, creators, and creator partners;
- Collaborate with cross-functional teams to build short-term and long-term strategic plans and drive high impact projects.
Solid work experience in strategy, consultancy, analytical, or financial related fields;
- Bachelor's Degree or above
- To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach.


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