Strategy Client Director
4 weeks ago
Role Objective
We’re looking for a Strategy Director to join our team and help us champion inclusive, purposeful, and effective work that adds value to our clients’ business and positively impacts our audience’s lives. As the lead strategist for a selection of clients including Unilever, BP, Lamb Weston and Liquid IV, along with GROW our partnership for fledgling businesses and start -ups, you’ll play a crucial role in setting the standard for strategic planning excellence within our agency and contribute to our Good Growth vision. We value diversity of thought and believe it’s essential to creating truly representative strategies. This role offers the opportunity to work with beloved brands and stay at the forefront of the evolving landscape of data-driven communication and digital commerce.
About the role
- Lead strategic responses with the account team to ensure high-quality strategic and executional output
- Ensure that the strategic approach is ‘full funnel’ and connected across consumer journey, c apturing both short and long-term outcomes
- Develop an empathetic understanding of audiences to unlock insights that inform strategy
- Work with teams to define a strategic approach to holistic measurement and testing
- Focus on innovation by working with teams to develop and activate opportunities that align with client objectives
- Proactively provide updates on emerging media innovations, opportunities, and changes in the media landscape
- Seek opportunities to grow existing client scopes and services where relevant to drive business growth
- Contribute to new business efforts as needed.
- Gets to the heart of complex issues with command of detail and the bigger picture.
- Provides overall direction and leadership , b ring ing clients and cross-disciplined teams together behind the strategic vision
- Possessing a strong understanding of performance marketing principles alongside side brand marketing theory
- Balances provocation with pragmatism as required , whilst proactively looking for new insights and opportunities .
- A strong salary commensurate and in-line with relevant experience
- 25 days annual leave and your birthday day off
- Ongoing internal and external training opportunities
- The opportunity to attend industry conferences and awards nights
- Career and personal progression
- Excellent pension matching structure
Mindshare is a leading global marketing and media services network with billings in excess of £23billion worldwide. We work with some of the most famous businesses and brands in the UK – such as Unilever, Ford, KFC, Marks & Spencer and TK Maxx. The Mindshare network consists of 116 offices across 86 countries throughout the USA, Latin America, Europe, Middle East, and Asia Pacific; each dedicated to forging competitive marketing advantage for businesses and their brands.
Our approach
Our ambition is to drive Good Growth for our clients.
Good Growth is about delivering growth that is enduring and is considerate of people and planet. Media is a powerful force, and we need to be mindful of the responsibility that it brings. We help our clients make better decisions by ensuring we use media in a trusted, inclusive and sustainable way. We recognise that in order to drive Good Growth, we need to place people at the heart of everything we do. Understanding people, not demographics allows us to place media meaningfully into their lives.
Good Growth is a big ambition – one which inspires change for the industry but also for our agency and we achieve this through our values of Energy, Empathy and Impact.
Working for Mindshare
Our brilliant people allow us to deliver our ambition. We invest heavily in their development to ensure they are progressing and thriving wherever they work in our business. We also think inspiration for our staff is key and our pinnacle and flagship event of the year, Huddle, connects people, opinions and perspectives across borders and is all about learning something new and participating.
Committed to Diversity & Inclusion
We have a big dream at Mindshare, to become the most inclusive place to work in the country This will take time but the whole agency is passionate about making it a reality. To support this, we currently have 8 Employee Resource Groups available for our people to join and be a part of including, Roots, PrideM , Women in Business, Enable, Declassify, 0Borders, ADAM and Working Parents. These groups hold the agency to account for making progress and, along with our Mental Health Allies, design and lead events and initiatives that help us create a welcoming environment to all and a place where everyone can be their most confident self.
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