Product Manager
1 month ago
The Product Marketing team at Lightspeed is seeking a results-oriented Product Marketing Manager to accelerate the growth of the Hospitality product line in EMEA and reporting to the Sr. Director of EMEA Marketing, and working closely with the Global PMM Lead for Hospitality, this position will: establish impactful positioning and messaging for the EMEA region; conduct market analysis; and build and execute programs in EMEA and globally that support business goals. Additionally, you will act as the voice of the customer for the EMEA region and ensure customer needs are addressed at each marketing touchpoint.
Becoming an expert in the hospitality industry in markets where we currently sell (UK, France, Germany, Belgium, Netherlands, Switzerland) or will expand in the future and understanding the technology landscape that helps restaurants, hotels or other hospitality businesses be successful.
Contributing to the market research roadmap and gleaning nuanced market insights that will help inform our roadmaps and hone our messaging and pricing.
Being the go-to person for messaging around our Hospitality products and value proposition in EMEA.
Partnering with the regional Marketing teams, Product Management, Design, Operations & Customer Success teams to deliver your strategy, influencing product roadmaps and advocating for experiences that drive growth and customer satisfaction.
Collaborate with international Product Marketing and Product teams through weekly meetings, potentially scheduled in the evenings to accommodate global time zones. Time spent in these meetings can be flexed to the following morning to minimise disruption to your workday.
In collaboration with product marketing and regional leadership, support long-term strategy development and priorities that will meet the brand and product marketing needs of our business.
Maintaining a deep understanding of our customer and buyer personas to translate insights into strategies that help support and drive our roadmap.
Partnering with cross-functional teams to develop strategies and action plans on product and brand marketing initiatives.
Stakeholder management across multiple industries, products and projects to ensure consistent messaging and delivery of impactful campaigns.
Proven experience working in a product marketing or equivalent role for at least three years.
Knowledge of strategic planning, business analysis, marketing principles, research and analysis with strong project management skills.
Thrive under pressure and can effectively manage multiple deadlines, even when projects have tight turnaround times.
Experience in Hospitality Services in any capacity is a strong asset.
Development of very high-traffic products, used at the global scale
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