Communications Planning Manager

1 month ago


London, United Kingdom EssenceMediacomX Full time

Google via Media Futures Group - A little about us:
Google has consolidated its media agency partnership into WPP’s GroupM, building on the world class digital work that EssenceMediacomX has delivered for Google for over 15 years. Media Futures Group (MFG) is a bespoke team that delivers on our commitment to Google for a more strategic, creative and integrated media approach established to drive better business results.
The MFG team is made up of best in class digital, offline, and integrated media experts who work together to enhance media’s contribution to Google’s business. The MFG team operates in a seamlessly integrated way across strategy, planning, investment, creative, business sciences and analytics, data and technology. The profile of people who work in MFG are world class, committed to establishing a new high water mark in the media industry.
The convergence of expertise and excellence makes MFG the most progressive and exciting team in advertising and media, globally. We are constantly challenging ourselves to find new ways to deliver on those commitments through our community groups, mental health allyship, and a work environment that is conducive to our teams feeling included and supported. Media Planning are experts on the paid media landscape and how consumers interact with it. We architect and steward holistic media plans throughout their lifecycle, owning the creation of overall plans, cross-channel budget allocation, in flight cross-channel optimisation & reporting and post-campaign analysis. This is a fantastic opportunity to join the team as an Media Planning Manager. Working as part of the Platforms & Ecosystems team (Google Play, Chromebook, Chrome), you will have ample opportunity to enhance your expertise as a media planner, working across one of the biggest brands in the world and operating in one of the fastest growing industries. You'll have the chance to input into the strategic planning and delivery of multiple multichannel campaigns and will be given a range of planning responsibilities that will help you grow into an excellent, well-rounded planner.
Aside from this, you'll be part of an extremely strong team who always strive to deliver best-in-class planning work, pushing industry boundaries whilst maximising returns for our clients’ businesses. Support Business Director, and Account Director with media forecasts, allocation of campaign budgets, and brainstorming for innovation
Abilitiy to delegate and coach junior members of team
Turn tactical presentations into media plans that excite the client and deliver against their objective
Be the team lead for research tools, delivering data points for consumer insight generation
Brief other specialist teams on our tactical approach and provide direction for excellent implementation
Lead post campaign reviews with insightful analysis, demonstrating the effectiveness of our planning.
Cross channel experience at a media agency, with focus on digital.
Experience across a range of Google products/campaigns such as GDN, Discovery, YouTube and DV360
Strong analytical skills - ability to analyze raw data, identify true insight and develop actionable recommendations. An active interest in digital media and how digital innovation is driving change.
Exceptional verbal & written communication skills - ability to think on your feet.
We are an equal opportunity employer and value diversity at our company.



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