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Director for Branded Content Video
4 months ago
As the leader of the customer engagement team, this role is responsible for the global customer satisfaction metrics and ensures global brands and mobile application companies create the highest value with our platform.
This involves creating content strategies or best practices based on their business objectives, analyzing the performance of their content on Storyly to maximize their value, exploring the mobile marketing industry to generate new insights and inspirations for the customers and, targeting maximum customer retention and customer satisfaction.
The role fosters a culture of learning and innovation, encourages a learning mindset, embraces new ideas, and empowers team members to experiment and take calculated risks. They should also reward data-driven, creative thinking that leads to improved customer experiences.
On a daily basis, you’ll be working with global scale brands, app owners, to make sure they get the best out of Storyly features. This involves, creating content strategies or best practices based on their goals & objectives, analyzing the performance of their content on Storyly to maximize the value, exploring the mobile marketing world to generate new insights and inspirations for the customers, eventually targeting churn zero and maximum customer satisfaction.
Within one day, the Storyly customer engagement team may carry out a demo for a global bank, work on the content strategy with a multi-country content platform app, create a case study out of the conversion-boosting impacts of Storyly for an e-commerce giant, or renew the contract of a world’s largest dating app by showing them why Storyly is indispensable for their success.
Set the performance standards and guide the team members for their best performance on the job
Take full responsibility of the customer experience and achieve relevant business performance requirements
Help app developers make the most out of Storyly by onboarding and supporting them with integrations and optimizing their performance with interaction reports
Be responsible for the overall account management of Storyly customers, from follow-ups to custom problem solving, etc.
Analyze the performance of Storyly, through the analytic tools of the Storyly users (including but not limited to Google Analytics, Firebase, Mixed Panel, and Amplitude), and generate actionable insights to maximize the benefit that users get from Storyly.
Hands on experience in designing customer engagement roadmaps and onsite customer training sessions
~ Proficiency in pre-sales processes with enterprise level product implementation projects
~ Demonstrated experience with designing, creating, publishing short-form videos for training, product marketing, or
~2+ years of experience using business and analytics tools such as Salesforce CRM, Custify, Intercom, and Quicksight
~ Hands on experience as a part of a product management team is big plus
~ Excellent communication skills with native level or equivalent in Turkish, English, additional knowledge of other European languages is preferred
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