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Senior Strategist, Branded Content

2 months ago

London, United Kingdom SUMO Full time

Our client is seeking a highly motivated, strategic, and creative Senior Social Strategist to join their marketing agency. As a key figure in the social team, you will collaborate across departments to shape campaign approaches, enhance brand storytelling, and drive measurable business outcomes for their clients through social media.
Instagram, TikTok, LinkedIn, Facebook, YouTube, etc.)
Lead social media campaign creation, including content development, platform-specific tactics, audience targeting, and performance measurement.
Drive innovative and trend-forward approaches to storytelling and brand engagement on social platforms
Act as the primary social media lead for assigned accounts, working closely with clients to understand business goals, brand voice, and objectives.
Present strategic recommendations and performance reports to clients, ensuring transparency and clear communication
Collaborate with creative, content, and paid media teams to develop cohesive and engaging social campaigns.
Oversee the creation of content calendars, ensuring messaging aligns with both client goals and platform best practices.

Sprout Social, Hootsuite, Google Analytics) to track performance and extract insights.

We encourage applications regardless of race, religion, ethnicity, sexual orientation, age, disability or gender.