(Senior) SEO Manager

2 weeks ago

Leeds, United Kingdom PureGym Group Full time

We’re looking for a Senior SEO Manager to lead SEO for PureGym in the UK and Internationally
Our benefits go beyond the core benefits outlined below and give the successful candidate an opportunity to grow and build a truly rewarding career.
Remote Working
25 Days Annual Leave + Bank Holidays + 1 Personal Day
Private Medical Insurance
Company pension contribution
Life Assurance
Hybrid Working from our Leeds Office
Reporting into our Digital Marketing Director, the Senior SEO Manager will play a key role in leading our SEO efforts for puregym.The purpose of the role is to maximize the PureGym Group’s visibility in all areas of organic search, with a specific focus on driving new joiners from SEO.
com’s visibility in all areas of organic search, including within local search, YouTube and TikTok
Lead our relationships with our SEO agencies, ensuring we’re getting the best impact from their expertise and we have the right structure of external support to drive success across all markets
Identify opportunities and trends within organic search, ensuring we stay ahead of our competition, both on Google and secondary platforms such as YouTube and Tiktok
Drive forward technical SEO enhancements to our websites with the help of our in-house dev team, working to stay ahead of Google best practices
Monitor and report on SEO visibility and performance across all areas, understanding what’s working well and identifying opportunities for improvements
Improve the SEO friendliness of our sites’ content – both enhancing existing content and producing new content, with the help of external partners where required
Work with our in-house design team on production of videos and other assets to support SEO efforts
Work with our SEO agencies and external partners to bring outreach campaigns to life, ensuring these are supported by amazing onsite content, working with our design team as required
Manage onsite content related to SEO in the CMS
Keep up-to-date with wider digital media trends and developments, bringing fresh ideas to the business
Excellent SEO knowledge, with direct experience of working in an SEO specific role for at least 3 years
Able to champion SEO internally, and articulate the potential commercial benefits of SEO improvements
Confident in analyzing complex results and turning those into actionable strategies to drive forward SEO performance
Aware of how SEO fits in the wider marketing mix
Takes ownership for performance and ensures that all targets are met
Can effectively build strong working relationships and networks to enable success
Founded in 2009, the PureGym Group is one of the largest gym operators in Europe and provides high quality, low cost fitness facilities. The Group has more than 2million members across 500+ gyms and holds market leading positions across the UK, Denmark and Switzerland. By providing quality gyms at affordable prices, and where everybody is welcome, we help more people in more places live healthier lives.
PureGym is proud to be an equal opportunities employer. From a hiring standpoint, we welcome applicants from all backgrounds and are committed to ensuring that our PureGym colleagues reflect the diversity of the nation as well as our millions of gym members we serve.
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