Paid Search Account Manager

1 month ago

London, United Kingdom Group M Worldwide Inc. Full time

Mindshare is a media services company that accelerates Good Growth for its clients. Our company values of energy, empathy and impact bind together our diverse global family of 10,000 people from every culture and with every specialist skill you can imagine. People at Mindshare create ideas and solutions that help not only our clients, but also the industry and the world.
At Mindshare Worldwide, we offer a competitive salary package, with 25 days holiday increasing with service to a maximum of 30 days, with the option to buy an extra 5 days per year. We also have an enhanced pension scheme, Bupa healthcare, a monthly wellbeing fund and early finishes on a Friday during summer. Based ten minutes from London Bridge tube station, our office has a rooftop with 360 views of London – a great space to hang out with colleagues and friends
We also offer an extensive training programme to help guide your career development , t here’s a wide range of options to suit everyone at all levels of your career.
Our new values, of Energy , Empathy and Impact not only align with our Good Growth ambition but represent our commitment and dedication to our people , help ing them grow their careers, fostering creativity, embracing humanity, and changing the world. We believe in being open and supportive of our people and all their differences to help them succeed. The role exists within Mindshare Channels & Solutions to support a growing team Paid Search specialist team. We are looking for an experience Paid Search Account Manager who will play an instrumental role in further developing our offering by taking ownership of the ongoing client engagement, managing a team of Paid Search SAEs and AEs and support the Account Director to implement the strategic vision of the account and team. In this role, you will also work closely with other sister agencies in the network, creative agencies, data teams, PR etc.
The candidate will report into the Paid Search Account Director. The ideal candidate will be expected to use their own initiative to manage Google and Bing campaigns via extensive use of bid management platforms. You will be expected to champion the Mindshare Channels and Solutions best practice approach to delivering campaigns, multi market strategy coordination and communication. You will lead by example, taking responsibility for the guidance and development of junior members of the team.


Experience supporting, developing, and mentoring junior team members
Experience managing Brand and DR campaigns, optimising accounts to achieve performance targets
Experienced in applying bid rules, buying methods and automation to optimise and complement campaign management tasks
Aware of how Paid Search can integrate with other digital and offline channels
Able to devise a testing approach/roadmap delivering statistically significant results and insights
Analytically minded with very good attention to detail, able to identify trends in large data sets
Language skil ls - preferred fluent Italian
Leading the planning, creation, and on-going management of Paid Search campaigns
Carrying out health checks on the accounts to ensure they are set up and running as per Mindshare best practice
Proactively performing regular optimization of accounts, monitoring market changes and identifying development opportunities
Creating and leading the execution of development and testing plans including media owner betas where possible
Writing case studies of great work delivered by the team
Collaborating with other digital teams within the Mindshare Channels and Solutions department
Delegating and managing workloads across the junior members of the team
Arranging/attending training to progress you and the team’s knowledge and capability
Motivating junior team members to develop their knowledge of social best practices
Supporting the educating of planning teams on the benefits and purpose of Paid Search
The accurate management of budgets, adhering to the Mindshare finance process
Taking responsibility for junior team members accurately following all aspects of Mindshare process
Should you require any adjustments or if you require this document in another format, such as large print or audio, please contact peopleteam@mindshareworld.com .
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