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SEO and Website

4 months ago

Portsmouth Hampshire, United Kingdom BookMyGarage Full time

We are looking for a passionate & experienced individual to fill an opening for a Digital Marketing Executive. You’ll be expected to create, manage and optimize all aspects of the client campaigns, from conversion rate optimisation & A/B tests to PPC campaign setups and optimizations.
Onboard New Clients - Assist in the successful onboarding of new independent garages, with a focus on efficiency, excellent client communications and quality setups to aide in optimal campaign ROIs.
PPC Campaign Management - Manage a proportion of existing clientPPC campaigns, delivering on KPIs and being accountable for their success; Landing Page Conversion Rate Optimisation - Analyse data to form hypotheses from which to run A/B tests to optimise conversion rates of our client ad campaigns and the landing pages that the ads link to.
Identification of Optimization Oportunties- Ongoing analysis and quality assurance to identify any issues with existing campaigns and understand the cause in order to recommend solutions to the PPC managers and/or the account managers.
Client Website Copy- Understand clients’ USPs by liaising directly with them. Produce highquality & fully optimised (for SEO & conversion rates) website copy. Conduct quality assurance processes to ensure all of the websites that we launch for our clients are industry-leading.
Manage Client Facebook Engagement Schedules - Plan and manage all independent garage Facebook posts for our clients.
Skills in content creation and social platform management
Knowledge of Microsoft Excel, Google Sheets & data manipulation
Data led with strong analytical skills
The ability to think strategically & develop innovative marketing strategies
Strong relationship-building skills
Flexible, with a blend of home and office working
Close-knit marketing team
Free on-site parking
Bonus scheme
Casual dress
Modern office & facilities