Senior Analyst

2 weeks ago


London, United Kingdom Pearlfisher Full time

A mid-level role within a future-focused brand design agency.
Inquisitivity and resourcefulness / Bold creativity / Engaging communication skills.
A talent for seeing the patterns inherent in insight and data, and the ability to understand and distil their meaning.
The ability to choose the right methodology for our research and continual development of creative and innovative research techniques.
A keen interest and understanding of brands, human behaviour, trend forecasting, data points and immersing in culture and the consumers world across a range of categories including food and drink, beauty and personal care, sport, luxury and fashion, design, technology, finance, healthcare and wellbeing, entertainment.
An understanding of key channels of communication including product, retail, digital, advertising, brand experience.
Own your own projects and clients and the delivery of Futures, reporting the Futures Director and Partner.
Improve your analytical and creative skills by implementing key areas for future innovation with support from senior Futures, Strategy and Design team members and in collaboration with our creative teams.
Shadow the senior members of the Futures team to learn their methods of trend research and the patterns inherent in insight, developing the ability to understand and distil these into key perspectives and reports.
Define, create and deliver client projects in collaboration with the other teams within the business. Help to guide the innovation process from workshops to presentations. Working in collaboration to lead these projects, end to end working against multiple deadlines.
Develop new project structures, research techniques and ways of gathering insights from all types of research including partner agencies, articulating key findings and build a compelling argument for change relating to client objectives and opportunities.
Create new, creative and compelling ways to communicate the information and debrief final deliverables depending on the audience and environment.
Collaborate with the Strategy and Design studios to deliver to our clients’ needs across a broad range of projects, including design and strategy briefs.
Be a valued part of a collaborative and purposeful team, working across our business forming strong relationships with Strategy, Design and Client teams.
Work with Finance and Business Development teams to align on new areas of opportunity and key sectors for development, supporting them by identifying key insights to support outreach.
Work with the Marketing Communications team to help define the best, most effective and creative ways to share fresh themes of IP to keep us at the forefront of cultural and industry change.
Feed our global IP, sharing information effectively across the Pearlfisher studios as we grow the Futures offer on a global basis.
Futures anticipates and interprets change to capture desire in culture, helping us shape opportunities for brands and feed our creative culture.
Supporting our philosophy of ‘Design for life’ our Futurists look at how the world is changing and explore the big shifts that are shaping our lives. Understanding and interpreting key themes of cultural, category and consumer change at its leading edge: through a combination of unique expertise and research methodologies, our trusted network of opinion formers, and on-going representation at selected industry events and on renowned global platforms.
inspiring and informing the internal teams while simultaneously working directly with our clients to create new streams of commercial growth.
We work with brands of varying size and scale based on our belief in the creative challenge and business opportunity. From the big consumer brands in food, beverage and personal care, including tier one businesses such as Pernod Ricard, Nestle and Unilever, to new to world, owner managed and family-owned brands, venture capitalists and start-ups. We tailor our futures work to adapt to our clients short, medium, and long-term business needs, to inform and inspire both leading edge behaviour and expression.
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We foster a welcoming, diverse and inclusive workplace culture where everyone is treated with respect and dignity.
Each of us thrives when everyone feels valued for who they are, regardless of gender, race, religion, social class, disability, sexual orientation or background.


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