Senior Digital PR Executive

2 weeks ago

London, United Kingdom MediaVision Full time

Job Description

The Opportunity

As Senior Digital PR Executive at MediaVision you will play a key role in the Digital PR team, collaborating closely with our content and SEO teams to create brilliant work for clients, enhancing our clients’ online presence and driving engagement.

Working with a range of ambitious brands spanning fashion, retail, property and finance (and more), you will support on all aspects of the client lifecycle from pitch all the way through to delivery. Your primary responsibility to develop and implement link-building digital PR campaigns from high authority domains that boost SEO rankings - making use of our proprietary tools to identify insights to activate upon within the client strategy.

You will also take part in content research and ideation sessions, helping generate stories that engage, spark debate, and make clients newsworthy enough to be featured on relevant publication sites. If you’re brilliant at headlines and angles, you’ll fit right in

A ‘go-to’ within the PR team, you will promote knowledge sharing business wide, and pro-actively share insights and tips within the digital PR team.

Key Responsibilities

  • Lead on managing 2+ of the agency’s key Digital PR clients
  • Develop and lead innovative PR strategies and campaigns for clients with the support of your manager
  • Use a range of tools and sources to collect data and audience insights to form the foundation of ideas for creative digital PR campaigns and strategy. This includes the company proprietary
  • platformMetis for unique data insights
  • Execute the production of Digital PR campaigns – including creating strong data and content briefs
  • Build relationships with key journalists and sell in headline grabbing campaigns to press
  • Execute tailored outreach strategies, pitches, writing press releases and finding outreach opportunities that will get journalists interested in your clients.
  • Lead on and support performance management and reporting for clients - including running client meetings and presenting performance decks
  • Support the senior Digital PR team in implementing new processes and strategies to improve our overall proposition
  • Support with new client pitches
  • Self-sufficient in the management of your tasks against hours plan for clients to contribute to overall client performance. With support of your line manager.
  • Help to create and attend internal training sessions to develop your Content / Creative / SEO and Digital PR skill set
  • Promote the team and the company through online thought leadership

About You

• Proven commercial Digital PR experience

• Experience in creating engaging and entertaining outreach campaigns using data and content

• Be able to show a portfolio of campaigns that have been featured in high domain authority sites

• Have experience in supporting a Digital PR campaign, from ideation to execution

• A strong understanding of the fundamentals of PR and SEO and how they integrate

• Familiar with software and tools such as Buzstream, Buzzsumo, SEM Rush and Majestic.

• An excellent communicator, both written and verbally

• The ability to multi-task and work to deadlines

• A qualification in PR, journalism, marketing, advertising or similar is advantageous

What we will offer you

  • Flexible & remote working opportunities (we operate a hybrid working model and work 2 days in the office, 3 from home)
  • Access to Juno flexible benefits
  • Wellbeing support through our Employee Assistance Programme, including access to a wellbeing app
  • 23 days annual leave (increasing to 25 days after two years' service), PLUS additional days at Christmas
  • Birthday day off & gift
  • Company bonus scheme
  • Early finish on Fridays
  • The chance to make a real impact within a constantly evolving industry
  • The opportunity to work with a team of passionate individuals and learn from some of the best

Salary £30,000 to £35,000.

What happens next?

We have a collaborative, innovation led culture and care about creating a diverse and inclusive team, so we welcome people from all backgrounds with different perspectives, ideas and experiences to work with us. If this opportunity sounds of interest, please apply by sending your CV to us for immediate consideration.

Why join us

At MediaVision we are on a mission to help our clients, our people and the communities around us unlock their potential. Our values of empowerment, transparency and community were developed by our team and enable us to do our best work. As a company, not only do we care about our people, but we also care about the wider community and donate 1% of our fees to charity.

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