Digital Virtual Assistant

3 weeks ago


Reading Berkshire, United Kingdom Primark Stores Limited Full time

Digital Visual Merchandising Assistant
Our Digital teams are right at the heart of what we do. Surrounded by some of the best Digital specialists in the industry, you’ll bring your own ideas to the business - helping to shape the experience of our customers as part of a forward-thinking team.
Responsible for the planning and merchandising of campaigns and new product launches at a category level, ensuring we are delivering a consistent brand experience across all sites and maintaining the company’s brand vision in line with the marketing calendar.
You will have a strong understanding of the Primark customer and Brand, as well as the ability to utilize analysis and any key insights to help inform merchandising.
You will work closely with the Brand and wider Digital teams to ensure that Primark.com priority styles, collections, trends, promotion, and campaigns go live in line with the marketing plans across the international sites. For this reason, you take a highly collaborative approach, focusing on building strong relationships and the achievement of shared goals.
You will conduct competitor analysis to help inform navigation updates and seasonal page build and opportunities and support the Visual Merchandising Officer in the planning and curation of content.
People are at the heart of what we do at Primark so it’s essential we provide the right environment for you to perform at your best. 27 days of leave, plus bank holidays and if you want, you can buy 5 more.
# Flexible Working, opportunity for an early Friday finish, and a subsidised cafeteria.
# Primark Perks – Discounts with some local partner business to our offices

Deliver on brand product content to all Primark sites.
Align to wider business and Digital investment case priorities, with a strong focus delivering on brand and market relevant content in our main international territories – Germany, Spain, France, Italy, US.
Working closely with buying, digital marketing, digital content and studio teams to ensure that priority styles, collections, trends, promotion and campaigns go live in line with the marketing plans across all sites.
Assist the Visual Merchandising Officer in delivering SEO led content and page build requirements across key markets where we need to build non branded authority.
Building and maintaining all territory campaign content pages.
Here at Primark, we want everyone to feel valued – so please bring your authentic self to work, of course with some other key experience and abilities for this role in particular:
Minimum 1 year experience within a digital role.
IT proficient, including advanced Excel skills & proficiency in Microsoft Office
Competent using content management systems.
You’ll be joining a team of diverse, passionate, and talented individuals where you’ll truly belong, collaborating on projects that will shape the future of our industry. Apply to be part of our future and we’ll help you develop yours.
If you need any reasonable adjustments or have an accessibility requests, during your recruitment journey, such as extended time or breaks between online assessments, a sign language interpreter, mobility access, or assistive technology please contact your talent acquisition specialist.
All offers of employment are subject to background checks, including right to work, reference education and for some roles criminal, and financial checks.



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