Website and Digital Marketing Lead

6 days ago

West Yorkshire, United Kingdom Pharmacy2U Ltd Full time €32,000 - €42,000

Role: Digital Marketing Lead - Pet Health

Leeds, LS15 8GB (with hybrid working after completion of training)

Contract type: Fixed Term Contract - 3 - 6 months with possible extension

Full Time

Monday to Friday, 40 hrs pw

Do you want to work for the nation’s largest online pharmacy ensuring excellence for all our patients? Pharmacy2U is the UK's first and largest online pharmacy. 4 million patients to manage their health through accessing a range of NHS services, such as online prescriptions, and private health and wellness services online.

Occupational sick pay

Enhanced maternity and paternity pay

Contributory pension

Discounted insurance (Aviva)

Employee discount site

Discounted gyms

Employee assistance programme

In-house mental health support

Free onsite parking

Health and wellbeing initiatives

Social events throughout the year

Cycle to work scheme

Green car scheme

Registration fees paid (GPhC, NMC, CIPD etc)

Long service bonus

Refer a friend bonus

Hybrid working

Commitment to CPD/training

25 days annual leave increasing with service

Discounts & Exclusive offers at The Springs, Leeds

25% Discount & health & beauty purchases

Buying and Selling Annual Leave Scheme

This is an exciting opportunity for a marketer to join the UK’s biggest online pharmacy. In the role of digital marketing lead, you will think data first and have a growth mindset with a strong commercial focus. You will be strategic, creative and have the ability to build solid, collaborative relationships. Planning and executing all digital marketing - including PPC, Paid App, Lead gen and other test channels through both agencies and internal teams
Measuring and reporting on performance of campaigns and assessing against goals (traffic. Supporting monthly and annual planning with robust, insight-based recommendations
Regularly review competitor activity and deliver a competitive advantage through targeting, creative and channel mix
Identify trends and insights to optimise spend and performance
Use a range of analytical tools to evaluate end-to-end customer experience across multiple channels and customer touch points
Management and measurement of digital and website performance against KPI’s
Maintain GDPR compliance across all digital acquisition activity

Extensive experience in digital marketing
PPC/PaidApp experience
Expert knowledge in GoogleAds, GA4, Firebase and Excel
Strong attention to detail/accuracy and able to manage multiple tasks and projects simultaneously
Complementary analytical and creative ability
All successful applicants will be required to undergo a DBS check.

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