Social Media Marketing and Insight Manager

2 weeks ago

Bristol, United Kingdom Eleria Full time

Eleria is here to transform your period routine with our newly developed cleaning and sterilising case or the menstrual cup. Get involved and say goodbye to single-use plastics 
 
Brand Values  
 
Our portable, multi-functional period cup cleaner showcases our commitment to providing practical and forward-thinking solutions for menstrual hygiene. 

Eleria is committed to sustainability and reducing single-use plastic waste. The brand takes pride in offering a reusable alternative to traditional menstrual products. 

It’s all about making things easier and helping people adopt and maintain the use of menstrual cups. 
 
This is a broad-scoped role working across two main pillars of marketing. You will be organising final user testing with end users of the product prior to its launch using methods such as focus groups and surveys as well as analysing and presenting findings to influence further development. In addition, you will be generating content for social media, and assisting with developing our marketing strategy including the planning of our new podcast. 
 
 
Planning and execution of qualitative and quantitative user product testing 
Recruitment of participants for product testing e.g. focus groups, interviews, surveys etc. 
Facilitating and managing the different stages of planned research 
Analysing and presenting the results of the user testing 
Creating static and video content for social media primarily TikTok and Instagram 
Regular engagement with community to raise awareness of the product 
Research and planning of potential future podcast guests 
Excellent communication and organisation, written and verbal skills 
Strong creative and analytical thinking abilities 
Meticulous attention to detail with high quality standards 
Having a deep understanding of what makes our brand unique and are passionate about communicating that message to the world 
Understanding of top-level data analytics and insights 
1 year experience in a social media/consumer engagement-based role ideally in an eCommerce/D2C brand 
Knowledge and experience in creating content on TikTok and Instagram using relevant editing software e.g. Experience and or high-level understanding in using qualitative and quantitative research methods 
 
3 days per week at £30,000 pro-rata annual salary. Fully remote UK based. 6-month fixed term contract.

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