Marketing Manager

2 weeks ago


North Yorkshire, United Kingdom Better Placed Ltd - A Sunday Times Top 10 Employer in 2023! Full time

Job Description We have a super opportunity for a CRM / Email Marketing Manager to join a travel / leisure business in North Yorkshire. You will be a car driver (due to the location of the office) and should be able to travel to their offices 2 x days per week.

Responsibilities will include:
oversee the development and execution of email marketing campaigns and CRM (Customer Relationship Management) strategies to engage and retain customers or clients.
leverage email communication and CRM platforms to nurture leads, build brand loyalty, and drive conversions.
crafting compelling email content, segmenting email lists, designing automated workflows, and analysing campaign performance metrics to optimise results.
enhancing customer relationships, increase brand awareness, and ultimately contribute to business growth and revenue generation
take day-to-day responsibility for email scheduling, delivery, reporting and campaign selections

We're looking for someone with experience in A/B Testing, experience in managing CRM / Email marketing campaigns and someone confident in analysing the data and delivering reports.



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