Digital Marketing Manager Hybrid or Remote Marketing

2 weeks ago


North West Leicestershire Leicestershire, United Kingdom Fisher German Full time

We’re on the lookout for our new Digital Marketing Manager This role will implement, support and progress the digital systems which relate to our Bid Development, Marketing and Communication teams. This involves development of the Fisher German website, sourcing of suppliers and ongoing management of the supplier relationship. You will also manage the eMarketing function to support central marketing campaigns and local office initiatives to increase brand awareness and build customer loyalty.
This position is offered as a job share and requires a minimum of 3 days a week however we can consider full time hours (37.We offer a hybrid working scheme which equates to 3 days in the office (at least 2 in Ashby and potentially one in Market Harborough) based on a full time role.
Website - management and development of the Fisher German website
· Brand - maintain Fisher German’s online brand positioning as a multi-disciplinary firm and ensure our brand is consistently expressed and delivered
· Marketing campaigns - work with BD&C colleagues to support divisional marketing plans and suggest ways to best target and execute messages or campaigns
· Analyse - reporting on agreed KPI’s and continuous improvement supported by SEO activity, clear reporting of client journey with recommendation on improving touchpoints.
· Liaise - discuss content with website stakeholders and ongoing review.
· Data - liaise with firmwide colleagues to ensure our marketing data is GDPR compliant
· Research - evaluate new digital channels and market trends to continually improve our output
· Planning - present strategies, plans and results to senior stakeholders, identify impact, areas of success and optimisation for future planning and delivery
At least 3 years’ experience of managing digital marketing activities
· Experience of running targeted emarketing campaigns and database management
· Strong ability to analyse and report on digital marketing statistics (google analytics, SEO, open rates)
· Understanding of website development and ability to analyse statistics to draw out trends
· Good organisational, planning and time management skills with the ability to produce creative solutions and produce measurable results
· Knowledge of Microsoft Office
· Knowledge of GDPR and laws and legislation regarding email and direct marketing
· Experience of Adobe Creative including Photoshop and/or Indesign desirable
Why Fisher German?
Across our office network we offer a hybrid working approach to help our colleagues design their working day to suit their diaries. Some days you might be in the office enjoying a collaborative team day, and other days might see you focussing on project work at home. We have a history going back as far as 1830 but have been Fisher German since 2000. rural, commercial, development, residential, infrastructure services and sustainable energy.



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