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PPC Manager/senior Manager

2 months ago

United Kingdom Tribal Tech - The Digital, Data & AI Specialists Full time

In this role, you will be responsible for developing, executing, and optimizing PPC campaigns across various platforms to drive high-quality traffic and achieve our business goals. You will work closely with the marketing, content, and analytics teams to ensure our paid search efforts align with overall company objectives.
Campaign Management: Oversee and optimize PPC campaigns across Google Ads, Bing Ads, and other search platforms.
Budget Management: Manage large advertising budgets, ensuring efficient allocation and spending.
Data Analysis: Analyze campaign performance data to make informed decisions and adjust strategies as needed.
A/B Testing: Develop and execute A/B testing plans for ads, landing pages, and bidding strategies.
Team Leadership: Lead and mentor a team of paid search specialists, providing guidance and support for their professional development.
Collaboration: Work closely with cross-functional teams including SEO, content, analytics, and product to ensure cohesive marketing strategies.
Prepare and present detailed reports on campaign performance, insights, and recommendations to senior management.

Expertise: Proficiency in Google Ads, Bing Ads, and other PPC platforms.
Analytical Skills: Strong analytical skills with the ability to interpret data and provide actionable insights.
Technical Knowledge: Familiarity with tools like Google Analytics, SEMrush, and other PPC management platforms.
Communication: Excellent verbal and written communication skills, with the ability to present complex information clearly.
Ability to thrive in a fast-paced, dynamic environment and manage multiple projects simultaneously.

Unlimited Holidays: Private Healthcare: Comprehensive private healthcare coverage for you and your family.