Senior Marketing Manager

18 hours ago

Howden East Yorkshire, United Kingdom ebuyer Full time €5

We have an amazing opportunity within our Marketing Department for a Head of Performance Marketing. This role is essential to our growth marketing strategy. This is a full time role, working hybrid with minimum of 3 days working at our Howden site.
own our strategy for all media: paid search, paid social and organic campaigns (Google, META, Affiliate Networks, TikTok, LinkedIn) from conception to execution. Turn data insights into actionable strategies, enhancing digital performance.

· Making recommendations and changes to strategy and tactics to pivot business and performance marketing.
· lead and manage our digital media agency.

· be responsible for creating reports and provide analysis around ROI, campaign performance, conversion patterns and website traffic to help optimise all campaigns.

· Performance Analysis; analyse, own and lead performance; understanding the details and effectiveness of each campaign and adopt a continual test and learn approach to all performance marketing activities.

· Data Analysis; optimisation plans through analysis of large data sets – with support from our agency and BI teams.

· advise on and allocate digital marketing budgets, constantly analysing spend and recommending changes as necessary to ensure optimisation, KPI performance and revenue targets.

· collaborating with wider cross-functional colleagues and teams to deliver the overall ecommerce and marketing performance.

· Successful track record in a performance marketing or digital marketing role.
· Experience with building a performance marketing engine across tracking, attribution, automation, and optimisation.
· Google Package, META, Affiliate Networks, TikTok, LinkedIn, YouTube and VOD
· Knowledge and experience of working within a trading / commercial environment; 5 years within a senior performance marketing/trading role

Flexible and adaptable approach
· Project management skills
· Highly proficient in Google and Microsoft packages
From day 1 you will have access to a growing benefits package including:
~ Good salary package
~26 days holiday per year plus 8 BHs
~ Enrolment into company non contractual Profit Share scheme
~ Colleague Auto-enrolment The People Pension Scheme
~ Access to an Employee Assistance Programme through UNUM
~ X3 salary Life cover
~ Staff Canteen with free tea/coffee and breakfast (toast/cereals) provided
~ com as soon as possible.

We are one of the UK's leading online electrical retailers with four million registered customers and 160 employees. Founded in 1999, the company started off as the brainchild of a group of IT developers and PC retail experts, who wanted computer components to be more readily available and at lower prices. Ebuyer (UK) Ltd cares about your privacy and we are committed to processing your personal information in accordance with the GDPR Data Privacy Laws. By submitting your CV you are agreeing to your personal data being retained in a secure location for up to 6 months to enable us to match and notify you of suitable opportunities.

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