Indirect Category Manager
4 weeks ago
Ferrero is a family-owned company with a truly progressive and global outlook and iconic brands such as Nutella, Tic Tac, Ferrero Rocher, Raffaello, Kinder Bueno and Kinder Surprise. As the love for our brands continues to grow, so too does our global reach. 40,000devotedemployees who celebrate care and quality to craft a business, careers and brands we are proud of. Diversity Statement:
Ferrero is committed to building a diverse and inclusive culture in which all employees feel welcomed and appreciated and have the same opportunities. In nurturing the curiosity and natural abilities of our employees, we provide them, generation after generation, the means to succeed personally and professionally, enabling them to craft their journey at Ferrero. The diversity of our talents is what makes our work environment multicultural, innovative and highly rewarding.
Your responsibilities include supporting Sales and Marketing by aligning strategies with the company plan, sharing ad-hoc analyses with the team, aiding the Sales Team in crafting customer offers, and monitoring in-store activity implementation. Conduct thorough analysis of Ferrero's performance across Impulse categories, contrasting it with competitors' metrics and discerning critical performance factors, risks, challenges, and customer-level opportunities. Efficiently identify both brand opportunities and challenges specific to dedicated customers, providing invaluable assistance to Key Account Managers (KAMs) in formulating tailored customer plans based on thorough opportunity analysis.
Offer unwavering support to the sales team during contract negotiations with designated customers, coordinating with internal teams to ensure all required offer elements are in place, and meticulously tracking agreements. Furthermore, facilitate the preparation of customer offers, oversee their implementation status, conduct thorough reviews of in-store executions, document best practices, and assess return on investment (ROI).
Stay informed about external merchandiser coordination, offering guidance for in-store implementation and providing ongoing feedback for optimisation.
Contribute to the creation of point-of-sale (POS) materials tailored for the Impulse channel and assist in the marketing approvals process for co-packing materials. Collaborate with Supply Chain to identify POS materials inventory and assess options for repurposing, removal, or disposal in alignment with organisational goals.
You should be adept at using Microsoft Office suite, with a specific focus on Excel, comfortable working with spreadsheets, analysing data, and generating reports to support decision-making processes within the organisation.
You excel in building and nurturing relationships and can communicate effectively, both internally with colleagues and externally with clients, customers, and partners.
Previous experience in the FMCG industry is highly desirable as well as managing the complete flow of in-store activities. At Ferrero, our dedication and focus on consumers, quality, and care drives everything we do.
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