Corporate Communications Manager
2 weeks ago
Job Description Allwyn Group is a multi-national lottery operator with a market-leading presence in Austria, the Czech Republic, UK, Greece, Cyprus, Italy and USA. This is a once-in-a-lifetime opportunity for people from within and outside the lottery and entertainment industry to join us and play a part in accelerating Allwyn’s growth.
Allwyn is looking for a Global Media Manager – Data who will play a crucial role within our global media team, focusing on harnessing the power of data to enhance media planning and execution across various markets. This role is pivotal in ensuring that data-driven strategies are integrated into all aspects of media planning, aiming to increase efficiency and effectiveness of our global advertising campaigns.
Develop and implement advanced data analytics practices to drive strategic media decisions and increase ROI across multiple platforms and markets.
Collaborate with regional media teams to ensure that data-driven insights are effectively integrated into media planning processes.
Manage and analyze first-party and third-party data sources to identify trends, opportunities, and challenges in global media campaigns.
Work closely with media agencies and internal stakeholders to build and refine predictive models and segmentation strategies.
Oversee the development of customized dashboards and reports that provide actionable insights for continuous improvement of media strategies.
Foster a culture of continuous learning and innovation within the media team, staying ahead of emerging trends in data analytics and digital advertising.
Ensure compliance with all relevant data privacy regulations and best practices in handling data.
10+ years experience in media planning and data analysis, preferably in a global context.
~ Strong understanding of media analytics tools and platforms (e.g., CDPs, Google Analytics, Tableau, SQL).
~ Excellent analytical and problem-solving skills with the ability to interpret complex data.
~ Strong communication and presentation skills, capable of conveying insights from complex data to non-technical stakeholders.
Competitive salary
~ Annual performance-based bonus
~Additional benefits – pension contribution, life assurance, private medical insurance scheme etc.
~ Company events (health days, number of sports events sponsored by Allwyn)
~ Company Laptop, Company mobile phone + SIM Card & package of mobile data also for personal use
~ Office located directly in the centre of London, close to Bond Street underground station
This position will be London-based, however frequent travel would be required approx.
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