Marketing Specialist Channel- Remote 1 1
4 weeks ago
At TE, you will unleash your potential working with people from diverse backgrounds and industries to create a safer, sustainable and more connected world.
Job OverviewAt TE, you will unleash your potential working with people from diverse backgrounds and industries to create a safer, sustainable and more connected world.
The Channel Marketing Analyst will be responsible for leading the development and execution of channel marketing strategies and enhance awareness and generate targeted market interest and sales growth. The individual will collaborate closely with channel partners and Data and Devices BU cross-functional teams to develop and implement comprehensive channel specific marketing strategies and initiatives, ensuring alignment with overarching business objectives. The ideal candidate will possess outstanding communication skills, an aptitude for creative problem-solving, a collaborative sales approach, and a passion for uncovering insights and translating them into actionable strategies.
Key Responsibilities:
- Channel Strategy Development and Execution:
- Collaborate with cross-functional teams (Marketing, Product Management, Channel Sales) to develop channel marketing strategies that align with overall business needs.
- Lead Channel GTM efforts for Data & Devices incl planning and executing channel-specific marketing campaigns, NPI launches and ongoing optimizations.
- Evaluate the effectiveness of existing channel marketing programs and make recommendations for optimization.
- Result Oriented Analysis and Reporting:
- Provide regular reporting and analysis of channel marketing performance to key stakeholders, highlighting successes, challenges, and opportunities for growth and optimizations
- Monitor marketing co-op budgets, ensuring resources are allocated effectively and efficiently.
- Cross-Functional Collaboration:
- Collaborate with channel sales, product management, BU and cross BU marketing teams to ensure alignment and integration of channel marketing efforts.
- Communicate insights and recommendations to stakeholders in a clear and compelling manner.
- Serve as a subject matter expert on channel marketing and provide guidance to internal teams as needed.
- Bachelor’s degree in marketing, Business, or related field.
- 5 years of marketing and/or channel sales experience in a B2B or technology company with a heavy focus on distribution.
- Strong business acumen with the ability to use insights to develop/execute strategies.
- Experience in channel marketing programs.
- Strong analytical skills with the ability to interpret data sets from our distribution partners to draw actionable insights and build best practices.
- Excellent communication and presentation skills, with the ability to convey technical concepts to stakeholders.
- Demonstrated ability to manage multiple projects and priorities in a fast-paced environment.
- Strong interpersonal skills with a proven track record of forging excellent relationships at multiple levels of an organization.
ABOUT TE CONNECTIVITY
TE Connectivity is a global industrial technology leader creating a safer, sustainable, productive, and connected future. Our broad range of connectivity and sensor solutions enable the distribution of power, signal and data to advance next-generation transportation, renewable energy, automated factories, data centers, medical technology and more. With more than 85,000 employees, including 8,000 engineers, working alongside customers in approximately 140 countries. TE ensures that EVERY CONNECTION COUNTS. Learn more at and on LinkedIn , Facebook , WeChat, Instagram and X (formerly Twitter).
COMPENSATION
- Competitive base salary commensurate with experience: (subject to change dependent on physical location)
- Posted salary ranges are made in good faith. TE Connectivity reserves the right to adjust ranges depending on the experience/qualification of the selected candidate as well as internal and external equity.
- Total Compensation = Base Salary + Incentive(s) + Benefits
BENEFITS
- A comprehensive benefits package including health insurance, 401(k), disability, life insurance, employee stock purchase plan, paid time off and voluntary benefits.
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