Digital Performance Marketing Specialist

1 month ago

Aylestone Leicestershire, United Kingdom Alfen Technology Ltd Full time

EMEA Paid Marketing Specialist.
The Digital Marketing Specialist is accountable for spearheading and overseeing paid digital marketing campaigns across the companies website and Amazon for the EMEA and Australia regions. There is a primary focus on optimizing these campaigns across all platforms to achieve a specific Return on Advertising Spend (ROAS), while also driving innovation through the implementation of new strategies and tests to escalate account scalability. As an integral part of the Digital team, this role entails close collaboration with the creative team, analytics experts, finance, and the product team.
Serve as a subject matter expert in Paid Social platforms (Facebook, Instagram, Pinterest, TikTok, etc.), demonstrating an in-depth understanding of campaign tactics and their impact on marketing metrics such as spend, reach, frequency, and revenue returns.
Collaborate with the US Digital team to oversee the performance of all of the companies products on Amazon, leveraging both paid and organic strategies.
Ensure that all paid performance marketing consistently exceeds a predetermined ROAS threshold each month/quarter.
Partner with the creative team to develop and launch ad units during promotional events, new product launches, and seasonal campaigns.
Utilize project management skills to oversee projects related to the role.
Establish streamlined processes for ad creation, creative requests, campaign and ad set builds, and bid strategy testing to enhance workflow efficiency.
Conduct audience creation and continuous testing to refine targeting strategies.
Perform ad-hoc analysis and generate reports using Google Analytics, Meta, Google Ads, Bing Ads, and other reporting systems as needed.
Experience with affiliate marketing and the Impact affiliate network is advantageous.
Minimum of 3 years of digital marketing experience with a strong focus on Paid Social Platforms.
Proficient in Google Analytics, Microsoft Excel, and Google Sheets.
A keen eye for detail and a love for data analytics.

  • Digital Marketing Specialist

    1 day ago

    Leicestershire, United Kingdom Nextech Group Ltd Full time

    Job Title: Digital Marketing Specialist Location: Leicester (Hybrid - 2 days working from home) Salary: Up to £35,000 per annum About Us: A leading digital marketing agency specializing in innovative advertising solutions. Our expert team excels in crafting bespoke strategies that drive growth and engagement across all digital platforms. From SEO and PPC...

  • Digital Marketing Specialist

    14 hours ago

    Leicestershire, United Kingdom Nextech Group Ltd Full time

    Job Title: Digital Marketing SpecialistLocation: Leicester (Hybrid - 2 days working from home)Salary: Up to £35,000 per annumAbout Us: A leading digital marketing agency specializing in innovative advertising solutions. Our expert team excels in crafting bespoke strategies that drive growth and engagement across all digital platforms. From SEO and PPC to...

  • Digital Marketing Manager

    3 weeks ago

    Leicestershire, United Kingdom BMS Performance Full time

    Digital Marketing Manager - Key role within the marketing team Flexible working environment - 1 day in office (Leicestershire) Leading distributor Digital Marketing Manager: Reporting to the Head of Marketing you will play a pivotal role within the marketing team. A strategic mind, results driven Digital Manager who will drive development and...

  • Digital Marketing Manager

    2 weeks ago

    Leicestershire, United Kingdom BMS Performance Full time

    Digital Marketing Manager - Key role within the marketing team Flexible working environment - 1 day in office (Leicestershire) Leading distributor Digital Marketing Manager : Reporting to the Head of Marketing you will play a pivotal role within the marketing team. A strategic mind, results driven Digital Manager who will drive development and...

  • Digital Marketing Manager

    4 weeks ago

    Leicestershire, United Kingdom BMS Performance Full time

    Job DescriptionDigital Marketing Manager - Key role within the marketing team Flexible working environment - 1 day in office (Leicestershire) Leading distributor Digital Marketing Manager: Reporting to the Head of Marketing you will play a pivotal role within the marketing team. A strategic mind, results driven Digital Manager who will drive development...

  • Digital Marketing Manager

    1 week ago

    Leicestershire, United Kingdom BMS Performance Full time

    Digital Marketing Manager - Key role within the marketing team Flexible working environment - 1 day in office (Leicestershire) Leading distributor Digital Marketing Manager: Reporting to the Head of Marketing you will play a pivotal role within the marketing team. A strategic mind, results driven Digital Manager who will drive development and execution...

  • Digital Marketing Manager

    3 weeks ago

    Leicestershire, United Kingdom BMS Performance Full time

    Job Description Digital Marketing Manager - Key role within the marketing team Flexible working environment - 1 day in office (Leicestershire) Leading distributor Digital Marketing Manager : Reporting to the Head of Marketing you will play a pivotal role within the marketing team. A strategic mind, results driven Digital Manager who will drive...

  • Digital Marketing Manager

    3 weeks ago

    Leicestershire, United Kingdom BMS Performance Full time

    Digital Marketing Manager -Applying for this role is straight forward Scroll down and click on Apply to be considered for this position. Key role within the marketing team Flexible working environment - 1 day in office (Leicestershire) Leading distributor Digital Marketing Manager: Reporting to the Head of Marketing you will play a pivotal role within the...

  • Digital Marketing Manager

    2 weeks ago

    leicestershire, United Kingdom BMS Performance Full time

    Digital Marketing Manager - Key role within the marketing team Flexible working environment - 1 day in office (Leicestershire) Leading distributor Digital Marketing Manager: Reporting to the Head of Marketing you will play a pivotal role within the marketing team. A strategic mind, results driven Digital Manager who will drive development and...

  • EMEA Paid Marketing Specialist

    1 month ago

    Aylestone, United Kingdom Alfen Recruitment Full time

    Position: * EMEA Paid Marketing Specialist. About the role: The Digital Marketing Specialist is accountable for spearheading and overseeing paid digital marketing campaigns across the companies website and Amazon for the EMEA and Australia regions. This pivotal role places significant emphasis on managing Paid Social media channels and Paid...

  • EMEA Paid Marketing Specialist

    1 month ago

    Aylestone, United Kingdom Alfen Recruitment Full time

    Position: * EMEA Paid Marketing Specialist.About the role:The Digital Marketing Specialist is accountable for spearheading and overseeing paid digital marketing campaigns across the companies website and Amazon for the EMEA and Australia regions. This pivotal role places significant emphasis on managing Paid Social media channels and Paid Google/Bing...

  • Global Digital Marketing Specialist

    2 weeks ago

    Leicestershire, United Kingdom Vanilla Recruitment (UK) Ltd Full time

    An exciting opportunity has arisen for a Digital Marketing Specialist with website management expertise to join a globally recognised business, known as an industry leader in cutting edge technology solutions. The role promises the successful applicant an exciting opportunity to collaborate with internal stakeholders across the world on developing a clear,...

  • Digital Marketing Manager

    1 week ago

    Leicestershire, UK, East Midlands, United Kingdom BMS Performance Full time

    Digital Marketing Manager - Key role within the marketing team Flexible working environment - 1 day in office (Leicestershire) Leading distributor Digital Marketing Manager: Reporting to the Head of Marketing you will play a pivotal role within the marketing team. A strategic mind, results driven Digital Manager who will drive development and execution...

  • Digital Marketing Specialist

    3 weeks ago

    Leicestershire, United Kingdom PITCH CONSULTANTS Full time

    + Paid Media ExecutiveSubmit your CV and any additional required information after you have read this description by clicking on the application button.+ Leicestershire based + £27 - £33k Our friends at CWA are enjoying another growth spurt and we’re lucky enough to be supporting them in their hunt for talent again. This time it’s for a brand-new role...

  • Digital Marketing Specialist

    2 weeks ago

    Leicestershire, United Kingdom Pitch Consultants Full time €27,000 - €33,000

    + Paid Media Executive + Leicestershire based + £27 - £33k Our friends at CWA are enjoying another growth spurt and we’re lucky enough to be supporting them in their hunt for talent again. This time it’s for a brand-new role a Paid Media Executive! The CWA team has been expanding their offering for the last few years and with a range of clients...

  • Digital Marketing Specialist

    4 weeks ago

    Leicestershire, United Kingdom Pitch Consultants Full time

    Job Description+ Paid Media Executive+ Leicestershire based + £27 - £33k Our friends at CWA are enjoying another growth spurt and we’re lucky enough to be supporting them in their hunt for talent again. This time it’s for a brand-new role a Paid Media Executive! The CWA team has been expanding their offering for the last few years and with a range of...

  • Digital Marketing Specialist

    3 weeks ago

    Leicestershire, United Kingdom Pitch Consultants Full time

    + Paid Media Executive+ Leicestershire based + £27 - £33k Our friends at CWA are enjoying another growth spurt and we’re lucky enough to be supporting them in their hunt for talent again. This time it’s for a brand-new role a Paid Media Executive! The CWA team has been expanding their offering for the last few years and with a range of clients...

  • Digital Marketing Specialist

    3 weeks ago

    Leicestershire, United Kingdom Pitch Consultants Full time

    Job Description + Paid Media Executive + Leicestershire based + £27 - £33k Our friends at CWA are enjoying another growth spurt and we’re lucky enough to be supporting them in their hunt for talent again. This time it’s for a brand-new role a Paid Media Executive! The CWA team has been expanding their offering for the last few years and with a...

  • Digital Marketing Specialist

    2 weeks ago

    leicestershire, United Kingdom Pitch Consultants Full time

    + Paid Media Executive+ Leicestershire based + £27 - £33k Our friends at CWA are enjoying another growth spurt and we’re lucky enough to be supporting them in their hunt for talent again. This time it’s for a brand-new role a Paid Media Executive! The CWA team has been expanding their offering for the last few years and with a range of clients...

  • Paid Social Media Marketer

    2 days ago

    Aylestone, United Kingdom Alfen Recruitment Full time

    Position: * EMEA Paid Marketing Specialist.About the role:The Digital Marketing Specialist is accountable for spearheading and overseeing paid digital marketing campaigns across the companies website and Amazon for the EMEA and Australia regions. This pivotal role places significant emphasis on managing Paid Social media channels and Paid Google/Bing...