Advertising Account Manager/ Senior Account Manager

1 month ago


South East London, United Kingdom BDO UK LLP Full time

An accountancy and business advisory firm, providing the advice and solutions entrepreneurial organisations need to navigate today’s changing world.
We work with the companies that are Britain’s economic engine - ambitious, entrepreneurially-spirited and high-growth businesses that fuel the economy - and directly advise the owners and management teams that lead them.
Our Marketing team is the driving force behind the creativity and growth at BDO. Marketing has a broad remit here. Highlights include a national advertising campaign, the launch of a new firm-wide sales planning process and the implementation of new digital marketing tools. You'll be supported to build your career, but also to be yourself in the office. Help the firm succeed by staying ahead of the latest market trends, confidently implementing your ideas and collaborating with a range of shareholders. You’ll be rewarded with a great work-life balance and a career with real purpose.
We’ll help you succeed
Leading organisations trust us because of the quality of our advice. That quality grows from a thorough understanding of their business, and that understanding comes from working closely with them and building long-lasting relationships.
You’ll be someone who is both comfortable working proactively and managing your own tasks, as well as confident collaborating with others and communicating regularly with senior managers, directors, and BDO’s partners to help businesses effectively. You’ll be encouraged to identify and draw attention to opportunities for enhancing our delivery and providing additional services to organisations we work with.
Using The BDO Way principles, we are better able to understand client needs, tailor and deliver high quality services to help them succeed, resulting in superior client experiences.
True client centricity sees us building deep relationships, anticipating client needs, having issues-led conversations and delivering enhanced outcomes for both our clients and our firm.
Our key account programme will be key to the BDO Way - focusing on where and how we focus on the marketplace.
We are seeking an experienced senior manager to initially assess the recommendations made, as part of the KAM pilot programme and build out/ refine the infrastructure and processes to enable a client-centric approach to our key accounts. You will also develop and drive a portfolio of your own key accounts. You will have the opportunity to grow and manage a team of account managers as the programme develops.
Drive the implementation of a key account programme including developing and implementing account strategies and best practices as well as supporting the positioning of the team internally.
Coach partners & staff on business development and key account best practices whilst supporting and challenging account teams to develop and convert a pipeline of opportunities.
Work with the wider Marketing, Sales & Clients (MSC) team including Business Development Managers, Bids and Pursuits and the Client Listening Programme (to ensure client feedback is used and acted on appropriately) to further drive client satisfaction and increase opportunities identified.
Lead account meetings to ensure that they are delivering the relevant objectives and actions are carried out.
Create, manage and present reports on account progress to key stakeholders
A proven track record in a professional services pursuits, business development or account management.
A willingness to challenge and work collaboratively with senior Partners.
The ability to form networks with partners and staff at all levels.
Experience in use of CRM.
Accreditation in pursuit methodology such as Miller Heiman or Shipley Capture Planning (desirable).
Line management, coaching and mentoring experience.
We’re committed to agile working, and we offer every colleague the opportunity to work in ways that suit you, your teams, and the task at hand.
At BDO, we’ll help you achieve your personal goals and career ambitions, and we have programmes, resources, and frameworks that provide clarity and structure around career development.
Mutual support and respect is one of BDO’s core values and we’re proud of our distinctive, people-centred culture. From informal success conversations to formal mentoring and coaching, we’ll support you at every stage in your career, whatever your personal and professional needs.
Our agile working framework helps us stay connected, bringing teams together where and when it counts so they can share ideas and help one another.



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