Manager - Digital Marketing

2 weeks ago

Bourne End Buckinghamshire, United Kingdom Everyday Health Group Full time

Everyday Health Group (EHG) is a recognized leader in patient and provider education and services attracting an engaged audience of over 74 million health consumers and over 890,000 U.Our mission is to drive better clinical and health outcomes through decision-making informed by highly relevant information, data, and analytics. We empower healthcare providers, consumers and payers with trusted content and services delivered through Everyday Health Groups world-class brands. Lifecycle Marketing, Ltd. is part of Everyday Health Group Pregnancy & Parenting (EHG P&P), a division of Ziff Davis. Our company is ranked the UKs #1 Family & Parenting platform by Comscore and is trusted by millions of families worldwide with global properties in seven languages across six continents.
Were a dynamic, ever-growing company that continually innovates in order to stay ahead of the field. Were looking for a passionate and ambitious affiliate marketing manager to join our dynamic digital marketing team to oversee our marketing efforts across all digital channels to drive commerce sales. You will play a pivotal role in optimising our commerce introducer model by securing the best commission rates with affiliate networks, alongside coordinating our multi channel marketing activities across web, app, social, email. This role is perfect for a data-led commerce specialist whos got a sharp eye for detail and a genuine desire in finding new ways to drive sales through the commerce sales funnel.
Audit, coordinate and optimise all aspects of digital marketing and e-commerce, including website, app, social media, and email.
Generate commerce campaigns (tentpoles) that can be executed across each of our digital channels e.g. social, email, push notifications, content
Day to day point of contact for our affiliate partners responsible for securing best commission rates for key brands
Identify new partnership opportunities with brands, retailers or affiliate networks
Management/ownership of our profile on affiliate networks
Collaborate with digital team to ensure all parties are clear on commerce deliverables
Identify key revenue trends by channel and make recommendations to the wider marketing team where appropriate
Minimum of 4 years of work experience in an e-commerce/affiliate marketing role.
Proven track record of executing digital commerce communication plans
Ability to dig into sales data to identify trends and insights that be used to optimise performance of our cross-channel marketing plans
Creative, independent thinker with a keen eye for detail.
Our collective purpose to deliver enlightened audience experiences with trusted brands is what drives the success of our business and our professional satisfaction.
At Everyday Health Group, a division of Ziff Davis, we work in a culture of collaboration and welcome those who desire to join our growing global community. Please note, t his is a hybrid role with an expectation that you will attend the office 3 days a week.

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