Marketing Events and Content Manager

3 weeks ago

Wolverhampton West Midlands, United Kingdom Anderson Scott Solutions Full time

Marketing Events and Content Manager Salary Circa £30,000 to £40,000 West Midlands Area Are you looking for a marketing role that will engage both your creative and organisational skills? Our established client is looking for a Marketing Events and Content Manager to join their team. The role will involve a variety of marketing techniques from writing blogs, eBooks, emails, video scripts to organising major events and targeted webinars. The role will report to the Head of Marketing and work closely with various other in-house teams. Marketing Events and Content Manager Key Responsibilities:

  • Planning and organising integrated marketing campaigns to drive lead generation and customer retention.
  • Organising exhibitions and events, including in-person events for 150 delegates to online events for 5-10 attendees.
  • Writing and editing compelling creative content for all of the above activities to drive traffic, engagement and leads.
  • Working closely with the internal Website Manager/Designer and Video Producer to create the above content (as needed).
  • Running PPC campaigns across Google AdWords and social media
  • Providing regular reporting on the progress of campaigns, content creation and lead generation results.
  • Supporting the marketing, sales, and management team as and when required.
Marketing Events and Content Manager Skills and Qualifications:
  • A minimum of 3+ years of marketing campaign management & copywriting experience.
  • Excellent organisational skills and attention to detail.
  • Excellent English skills with strong written and verbal communications.
  • A clear focus on determining and achieving campaign objectives.
  • Experience of using email marketing and CRM software, Microsoft Sales and Marketing CRM is advantageous.
  • Experience of running PPC campaigns as well as SEMrush/Moz and/or Google Analytics would be an advantage but not essential.
  • Experience of either manufacturing/distribution and/or business software would be an advantage.
Working Monday to Friday, office hours 37.5 with lots of flexibility after probation and a list of benefits too long to list To apply for this position please contact James Aust at Anderson Scott Solutions. By sending your CV in response to this advert, you are giving us consent to contact you to discuss your application as per our privacy policy statement. If you do not hear from us within 7 days, please assume your application has been unsuccessful and your records will be deleted from our system. Our full Privacy Policy can be found on Anderson Scott website

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