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Marketing Execuitive
4 weeks ago
NewcastleunderLyme Staffordshire, United Kingdom
Morgan Fraser Group Limited
Full time
Key Responsibilities:
* Assist in planning and implementing marketing strategies and campaigns to support sales and product teams across the companies properties in alignment with established business priorities. * Support the delivery, measurement, and reporting of both online and offline marketing activities. * Support and facilitate company events, conferences, industry seminars, and webinars, acting as the primary contact for key stakeholders and partners. * Coordinate and maintain the marketing content calendar, ensuring its timely and accurate execution. * Coordinate and produce marketing content and collateral, collaborating with teams to ensure projects align with the marketing calendar and are delivered promptly at a high standard. * Conduct and present market research insights and competitor analyses to inform future strategy and marketing decisions, as required. * Handle ad-hoc marketing requests, including content for sales communications, social media, vendor marketing, events, charity activities and exhibitions. * Use analytics tools to review, adapt, test, and enhance performance against KPIs * Develop and oversee paid and organic social media activities for the companies properties, covering content planning, delivery, and performance reporting. * Play an active role in website maintenance, performance and optimisation including SEO Key Measurements: * Timely, and accurate, delivery of work to agreed deadlines * Social media engagement * No. of qualified leads generated * Sales & revenue generation Key Skills: * Experience working with MS Office, Google Analytics, Google Data Studio and other reporting suites * Extensive working knowledge of MailChimp or a similar email platform * Experience of creating great written content * Ability to use WordPress (preferred) or similar content management system * Experience working with organic and paid LinkedIn, Twitter and Facebook * Experience delivering (& a solid understanding of) SEO (essential), PPC & affiliate marketing (desirable) * Good understanding of marketing principles and project management * Highly organised, being able to manage complex schedules/deadlines and ability to multitask * Excellent written and verbal communication * Organised and determined with an eye for detail * Bold, enthusiastic, personable and motivated to get stuck in (team player) * Marketing qualification preferred, with minimum 2 years' relevant experience #J-18808-Ljbffr