Associate Product Marketing Manager
2 days ago
Immediate
We are looking for an Associate Product Marketing Manager (APMM) who will own product marketing responsibilities for a given technology domain. You will own release planning, including communications, educational content creation, and post-release feedback collection. This team sits within our product organization and the role reports to a Lead Product Marketing Manager.
You will become an expert in your domain area and field questions about technical functionality, while also being able to clearly articulate the business impact of upcoming changes.
Go-to-Market Planning and Leadership: Develop and execute user education plans, including digital walkthroughs, live demos, and written resources. Create content and training for relevant upskilling.
User Feedback Collection and Synthesis: Work effectively with Product Managers to ensure product development is closely aligned with user needs and experiences.
Data Literacy: Think critically with your Product Managers about which data tracking may be important to augment release planning and measure impact and adoption. Understand the use cases for different data tracking applications and work with Product Analytics to build monitoring dashboards that enable you to understand the success of your products. Develop SQL skills to access necessary data points for day-to-day activities and investigations.
We do not require prior experience in marketing or product marketing. However prior work experience that demonstrates strong communication, stakeholder management, and analytical thinking skills will be valued.
High-Achieving: You have a track record of academic and corporate success and demonstrate strong potential and desire for growth.
Effective Communicator: You excel at conveying complex product functionality to non-technical audiences in an accessible manner.
Curious & Creative: You continuously seek better ways to solve problems, drive impact, and improve the user experience.
Proficiency in Excel, PowerPoint, Google Suite
Proficiency in SQL is a plus, but not required
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