Digital Creative

4 weeks ago


Watford Hertfordshire, United Kingdom O50C Full time

V&C is excited to be partnering with the UK's premier brand for all things glitter, crystals, and bling. The brand has attracted attention from influencers, leading to successful collaborations with renowned celebrities and social media personalities who appreciate their glamorous aesthetic. An exciting stage of the brands growth journey and they are looking to hire a Head of Digital to be responsible for their website and marketing channels.

Retention and engagement of our database of 175,000 active subscribers
• Reporting - GA, data and attribution, merchandising
• Website - funnel improvements, maintenance, rebranding, migration to Shopify, currently on Vs Commerce.

Social Media Channels - most of the customers have come via Google and Meta over the years and these channels continue to work well, however they are looking for a candidate to help develop their organic channels, most importantly, SEO and email. Creative - you’re not a creator yourself, but you know how to guide a creative person and the importance of producing the right content at scale, for the right channels. Driving a profitable return on investment while maintaining brand consistency is always front of mind.
• Commercial- you know what metrics and KPIs to be tracking, how to track them and how to drive growth. Data-driven - You love e-commerce through and through and are very comfortable with Google Analytics. You’ll know how to interpret data and turn it into actionable insights. Leadership - you may not have managed direct reports before, but you’ll be very comfortable taking ownership over projects and you’ll know how to manage your time and drive results.

They are not necessarily looking for someone who has worked in a fashion or jewellery, but you know how to make your products stand out in a crowded space. You will have overseen e-commerce or marketing within a fast-growing brand and are now looking for a new challenge.

Web conversion rate - CVR%


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