Campaign Manager

2 weeks ago


Newcastle upon Tyne, United Kingdom Parkdean Resorts Full time

Are you a creative marketer with a knack for driving impactful campaigns? Parkdean Resorts is looking for a Marketing Campaign Manager to shape inspiring, multi-channel campaigns that boost holiday bookings across our UK parks. In partnership with the Head of Campaign Marketing, you’ll lead media strategy, working closely with top agencies and our in-house team to deliver content that brings our brand to life. Up to 50% off holidays with us. 
~25% off holidays for friends and family. 
~30% off park activities, food and drink.  
~ Clear career progression pathways.  


Work with the Head of Campaign Marketing to drive holiday sales targets and occupancy at all Parkdean Resorts holiday parks. 
Brief and lead the media agency to develop effective media strategies and plans that integrate both traditional and digital channels to maximise campaign reach and impact. 
Work with creative agencies and the in-house studio to develop engaging and innovative content for various campaigns, including social media, paid digital, linear TV and BVOD, radio and promotional materials. 
Support the development of the company brand. Act as brand guardian ensuring content and messaging aligned to brand guidelines, content and campaign calendars, as well as ensuring all content is compliant. 
Strong attention to detail and proof-reading skills. 
Ability to work in a fast-paced environment managing multiple projects at any one time. 
Minimum 3 years relevant experience in Marketing role with regional / local experience.
Proven track record of managing projects that deliver significant sales & margin growth within budget and on time. 
Ability to think creatively with experience of commissioning and managing design, including feedback. 
Exceptional interpersonal and communication skills to foster strong relationships with third parties, colleagues and stakeholders. 
We are often flexible when considering an applicant’s skills and experience for a role. We’re the people people, Parkdean people - we’re family, ensuring holiday happy is never far away.   
 
We want to do all we can to create an environment and recruitment process where people feel safe and comfortable to talk about disability. wood@parkdean-resorts.Keywords: Marketing Manager, Location:



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