Digital Strategist

4 weeks ago

London, United Kingdom Wpp Group Full time

Who Are We?

The&Partnership Group is the world's only truly full-service independent agency network, combining the energy and agility of a partner-owned business with the scale and strength of our alliance with WPP and GroupM.

We believe in The Power of &, bringing diverse talent together to transform the way great brands are built. Our teams blend creative, media, experience and technology specialists in customised, dedicated &Model teams. The performance mindset of these teams optimises to business outcomes in every channel, fueled by the latest innovations in AI. Working alongside our clients' marketing departments, we deliver '&mplified Creativity' to solve their business and brand challenges seamlessly, creatively and efficiently.

Ultimately of course, we are our people. They're the most important part of our business, so we want to make a lasting impression on them in the same way they do on us, by striving to become the most important place in their careers.That's why we do our best to build strong communities around them; provide the best possible opportunities for them to develop & grow; and empower them to make a difference to their clients and the world at large. Our strengths often lie in our differences, so we challenge and champion each other and our clients, to be the very best we can be.

The role

We are looking for a creative Digital Strategist to join our team, the successful candidate will take the lead on campaign strategy as well as content, implementation, and reporting. They will work closely with the wider strategy, account, and creative teams to ensure we are delivering best-in-class social media marketing, helping to create campaigns.

While their executional focus should be on social media and content , they should be an integrated thinker, well versed in the strategic discipline of Account and Comms Planning, who puts the consumer at the heart of everything they do. The role will suit somebody with social media, editorial, and campaign planning experience who is looking to develop their own skills and experience whilst working with a team of digital and social specialists at a leading creative agency. Responsibilities
  • Creating and implementing content and digital campaign strategies.
  • Originating content and campaign comms plans from strategy to execution.
  • Partnering with creative and design teams to shape best in class creative assets
  • Working closely with day-to-day clients to react and respond to comments, questions, and opportunities in social media channels.
  • Producing reports on effectiveness of our social media activity to recommend areas for change and improvement.
  • Bring your passion for and knowledge of social media marketing to support the wider strategy team and agency with ideas, expertise, and guidance.
What you'll need:

  • A trusted strategic advisor on social and content strategy
  • Proven experience delivering creative social and digital content of multiple formats, from strategic concepts and planning, content creation and delivery.
  • Ability to write clear compelling strategic arguments.
  • Confident delivering articulate, inspiring presentations tailored to both internal teams and clients.
  • Familiar with all the latest social developments and changes, with a clear opinion on how social fits into wider consumer experience and touch points
  • Understanding of the principles of influencer marketing, and how to maximise the potential of talent partnerships for branded content.
  • Understanding of research and insight gathering methods and social listening and measurement tools.
  • Ability to interact with stakeholders from junior to senior, with the communications skills to educate and persuade effectively.
  • Relentlessly curious about people, culture, editorial, creative and technology.
  • Positive, enthusiastic, collaborative
  • Strong motivation and drive to succeed.

The&Partnership embraces and celebrates diversity, inclusivity, and equal opportunity. We are committed to building a team that represents a variety of backgrounds, perspectives, and skills. We are a worldwide creative agency that represents global clients. The more inclusive we are, the more brilliant work we can create together. #J-18808-Ljbffr

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