Performance & Digital Manager

3 weeks ago

London, United Kingdom Omnicom Media Group Full time

This inclusive employer is a member of myGwork – the largest global platform for the LGBTQ+ business community.
Hearts & Science International are recruiting for a talented Performance Manager to work on one of the most prestigious automotive companies in the world, JLR.They will manage the global digital performance programme as a senior stakeholder, working directly with clients as well as a range of internal teams across the digital ecosystem and internationally, across 30+ markets.
This is a fantastic opportunity to directly impact JLR’s business growth, via digital innovation and a comprehensive always on digital performance strategy, as part of a growing team.
The role forms part of Hearts & Science’s growing global media community. 
Hearts & Science was the fastest growing media network in EMEA in 2023, with major wins including Versuni, JLR, Allwyn and Armani. Day to day collaboration with local Hearts & Science teams to help them identify and implement performance enhancing solutions and learnings from across markets
Work with digital channel teams (search, social, programmatic) to ensure best in class campaign setup, execution, and optimisation across channels, with a consistent strategy shared between them.
Maintain and hold teams accountable for a daily drumbeat of performance dashboard analysis, evaluation, optimisation and insight. Analyse performance data daily and form optimisation plans with relevant channel teams.
Implement digital channel roadmaps and optimization frameworks and develop innovative targeting and creative options in conjunction with channel teams.
Hold global and market teams accountable to performance roadmap.
Join and contribute to the global Heart’s performance community and work with global performance lead to fast track adoption of beneficial global support and to share regional success
Focused on ‘quick win’ digital improvements in digital - leading the end to end process globally and holding market internal teams accountable for their input/actions/optimisations.
E performance point of contact for client, with direct engagement from the leadership team.
Drive recommendations through performance analysis and collaboration with channel teams, and ensuring learnings are implemented by all markets globally.
Set the standard for regional performance reporting and evaluation case studies. Aim for a conveyer belt of best-in-class case studies, dial shifting performance. improvements and award worthy approaches, linking results to business outcomes.
Evaluate performance from a macro perspective to lead cross channel budget optimisations.
Performance planning and reporting: 
Work alongside planning and digital channel teams to consolidate a single performance campaign response to brief and deliver to client.
Contribute to global performance planning processes to ensure markets adhere to global guidance.
Support a performance forecasting and budget approval processes, utilising a clearly defined data driven methodology and process.
Connect optimisations within multichannel digital performance campaigns to and ensure consistent output in collaboration with digital teams.
Deliver a regular drumbeat of short and long term performance reports that provide actionable and digestible insights for clients
This position reports to the Performance Lead, working closely with the global teams based in London
History of driving success in performance focussed campaigns in one or more digital channels.
Broad knowledge of digital channels across PPC, SEO, Display, Social, Programmatic.
Understand the requirements for delivering highest quality campaign/data insights & learnings, e.g., Able to translate strategy and planning outputs into a coherent digital approach.
Highly skilled at analysing data and surfacing actionable insights. Relentless curiosity to look for opportunities to improve performance in reporting and performance dashboards.
Ability to consolidate specialist input into one performance narrative.
Knowledge of all digital media KPIs and a basic knowledge of how to achieve them.
Confident presenting to and communicates with digital friendly clients, able to responsively address feedback and questions.
Ability to turn complex technical problems and detailed campaign analysis into succinct client comms and business outcomes.
Experience working to performance planning and forecasting process desirable.
Always pursuing new ways of bettering campaigns and improving performance reporting.
Built in the digital age with agility at our core, our DNA is different from your average media agency. In media terms this means total transparency, over-and-above data governance, ethical media practices and thinking both long and short. Diversity, Equity & Inclusion at OMG
At OMG, our vision is to be an agency where difference is valued and everyone is able to thrive in a culture of equality, inclusion and belonging. We will process your personal data in accordance with our Recruitment Privacy Notice which is available on -privacy-notices/. 

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