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PR Account Manager

4 months ago

South Yorkshire, United Kingdom The Recruitment Group Full time

Account Manager (B2B) Nottinghamshire - £32k Basic

Public Relations / Account Management / B2B / Strategies / Marketing / Nottinghamshire

The recruitment group is working with an award-winning, full-service agency.

Purpose of the Account Manager

An experienced and tenacious account manager to support the wide-ranging client base. The clients portfolio of property and construction clients is growing, so it is essential you have knowledge of the sector.

Company Benefits
  1. 25 days holiday (plus Bank Holidays and public holidays) - increasing with long service - and an extra day off for your birthday
  2. Private health insurance with Vitality
  3. Access to mental health support via Care Coins and mental health first aider within the team
  4. Generous maternity / paternity package
  5. Annual salary reviews
  6. Hybrid working (three days in the office, two days at home)
  7. Flexible working - altering your hours to be more flexible around the core hours
  8. Dedicated line manager and Personal Development Programme - alongside the extensive training opportunities
  9. Annual summer away day and Christmas party - and other team treats throughout the year
  10. Regular social events
  11. Bike to Work scheme
Main duties and responsibilities of an Account Manager

Client handling

  • Managing day-to-day activity and acting as a key point of contact for clients - reporting into account directors / managing director
  • Actively contributing to and shaping agendas for client meetings
  • Ensuring account admin is flawless, all of the time
  • Understanding servicing levels - and when to review / discuss with the team
  • Proactively generating creative ideas, identifying newsjacking and comment opportunities to generate headlines
  • Contributing to client communications plans, working with senior team to ensure objectives and deliverables are met
  • High-quality reporting including experience of monitoring platforms, Coverage Book, Google alerts and keywords, and distribution tools such as Gorkana
  • The ability to measure and report on PR successes including revenue, conversion rate, traffic, referrals, influencer reach, social reach etc.

Content
Writing various long and short forms of content (press releases, features, media alerts etc) - for use in print, online and on social channels - without support
Confident writing technical, trade articles with accuracy
Digital PR- how to use trackable links and generate SEO for brands (desirable)

Media relations / awareness
Confidently able to undertake media sell-ins
Has own group of secure media contacts
Familiar with client's key media and actively undertakes industry reading

Business contributions
Able to run company-wide brainstorms to generate new ideas for the agency and clients
Willingness to attend networking events and act as a brand ambassador for the agency and clients
Commercial awareness - including client fees, profitability of accounts, budget management etc.
Willingness to contribute to new business - proposals, pitches, etc - and able to make first approaches to warm leads

Personal skills / development
A passion for property and construction
Unwavering attention to detail
Ability to manage multiple, conflicting deadlines - and support account teams in doing so
Well-rounded and flexible communication skills to suit internal and external audiences
Proactively able to map out own personal development goals and work alongside senior team to suggest ways to meet these (training, etc)

Experience/knowledge requirements for an Account Manager

Strong attention to detail with time-management and organisational skills.
Ability to work independently and manage multiple tasks with ease.
Knowledge of Property and Construction environment.
Proficiency in Microsoft Office Suite.
Proven experience in PR, Marketing role, preferably in an agency.

Please call Sarah today to discuss further.

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