Product and Marketing Manager

2 months ago


London, United Kingdom Watershed Full time

Watershed is a software platform for running a world-class climate program. We are looking for team members who love product-building, want to work hard at a mission-oriented startup, and will collaborate with us in shaping the culture of a growing team.
We have offices in San Francisco, New York and London and remote team members across the US and Europe. Partnering closely with teams across Watershed––from product to sales, policy to leadership, and more––you’ll support our revenue goals and go-to-market motions by delivering exceptional product marketing that differentiates our solutions, meaningfully accelerates demand, and advances the climate conversation.
You’ll be someone who loves rolling up their sleeves to get the job done, and is equally comfortable––and excited––to take new products to market, make a product demo, develop website messaging, do a competitive analysis, or analyze performance metrics. Partner closely with the product, sales and policy teams, to define messaging and positioning, create compelling materials for sales teams and marketing campaigns, and launch new products, features, and solutions to a highly competitive market.
Lead product marketing for Watershed solutions that are particularly compelling for the European market, including driving key launches, developing messaging and positioning, creating marketing and sales collateral, and providing subject-matter expertise
Produce a high volume of high-quality content that brings our value proposition, key differentiators, and customer evidence to life
Build and reinforce a culture of diversity, inclusion, and high performance
In any given month, the types of projects you’ll work on may include:
New demo videos or product tours for sales to share with prospects
Event content that highlights Watershed’s product innovation
5-7 years of marketing experience, with at least 4+ years of that in B2B product marketing
~ A strong track record of product messaging and positioning for B2B enterprise software products
~ Outstanding writing and communication skills
~ We have hub offices in San Francisco, New York and London, and some remote team members in the US and EU. Most of our jobs need to be in San Francisco / New York / London, but certain jobs are open to being remote and will be specifically noted on the jobs page and in the job description.
Next steps can vary by role, but usual next steps are a skill or experience screen (e.g. a coding interview for an engineer, a portfolio review for a designer, deeper experience call for other roles) which leads to a virtual or in person interview panel after that if the screens go well.



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