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Junior Digital Marketing Executive
2 months ago
Hybrid / WFH: 2 days office based, 3 days from home.
At BLUE, we empower marine and energy brands – driving true sustainability. Worth trillions of dollars to the global economy, the shipping and energy industries are directly impacting the way we eat, shop, and power our homes and workplaces, whilst also responding to the demand for greater environmental responsibility. As the leading global communications consultancy for marine and energy, BLUE Communications is embedded within and directly influencing these rapidly changing markets - working at board level to solve commercial and reputational challenges and identifying new opportunities for growth and engagement.
We put intelligence at the heart of everything we do; the data and insights we use to inform our approach, our deep industry knowledge, the inspiration and creativity behind our engagement and the quality of our people. Together, our integrated approach ensures clients build sustainable brands, grow revenue and enterprise value, pioneer innovation and ignite meaningful transformation.
We are looking for an ambitious Junior Digital Marketing Manager to support the delivery of world-class digital marketing services to BLUE’s global portfolio of clients.
Junior Digital Marketing Manager
Working as an integral role within the Digital Marketing department and reporting to the Digital Marketing Lead, you will be responsible for the day-to-day deliverables of BLUE and BLUE client digital marketing programmes. You will work with account teams to ensure digital output meets overarching marcomms objectives and supports the wider PR/communications and brand strategies.
Become the established main point of contact for digital marketing clients on a day-to-day basis
Manage multiple projects of varying scope and size, utilising your experience and intuition to prioritise effectively
Translate agreed digital marketing strategies and programmes into effective tactical implementation that meets and exceeds client expectations
Combine digital marketing skills and creativity with knowledge of the client and industry to identify digital
marketing tactics, target audiences and keywords that deliver against each programme’s communications objectives
Mentor digital marketing executives, motivate them to deliver excellent results, and help them to realise their full potential as digital marketing professionals and members of the BLUE team
Client facing account management skills
In-depth knowledge of social media platforms with a proven track record of implementing organic and paid social media marketing strategies
SEO knowledge and experience
Proficient in keyword research and search trend analysis
Capable of managing and executing the implementation of SEO strategies
Experience with planning and executing Google Ads - search and display campaigns
Knowledge and experience using Google Analytics and Social Media insights to monitor, report and analyse results to continue to improve performance
Experience of delivering digital media campaigns
Experienced in delivering e-marketing campaigns
Agency experience with the ability to work efficiently across multiple client accounts
· Digital content writing experience
· Website content management
· Basic HTML/CSS skills
· Digital design skills
· 25 days holiday plus bank holidays
· Additional day off on your birthday
· Employee assistance programme
· Employee perks including discounts at national chains and wellness support
· Investment in training for career and personal development
· Loyalty bonus
· Additional annual leave after 2 years.
digital marketing services, please contact careers@blue-comms.