Marketing Manager
2 weeks ago
Marketing Executive - Digital (Office Based)
Imperial Bricks is seeking an experienced and enthusiastic all-round Marketing Executive to join our expanding marketing department. This job is based on site full-time at our head office in Bridgnorth Shropshire.
This new role will focus on Imperial’s digital presence including email campaign management, website development and social media, with responsibility for implementing best practices and reporting on performance.
We’re looking for someone with 3+ years of experience in a full marketing mix role, with a strong bias for all things digital.
Contribute to the development and execution of omni-channel marketing campaigns
- Target market research and dataset identification
- Maintenance of development of email database
- Generation of literature and content (online and offline)
- Website development, content management and analysis
- Co-ordination of external agencies including web, PR and design
- B2B marketing and commercial awareness
- Proficient in Google Analytics, AdWords and PPC
- Hands-on experience with CRM platforms such as Salesforce
- Working knowledge of CMS such as WordPress
- Solid understanding of SEO
- Adobe Creative Cloud
- Video content creation and editing
- Organisational and planning skills
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