Marketing Associate

18 hours ago


London, United Kingdom Michael Page (UK) Full time

About Our Client

The asset management firm is a group of investment brands with global reach. They are looking to hire a Marketing Associate who can manage two of the brands.

Role is based in the London office.

Job Description

Key responsibilities for the Marketing Associate role:

Brand Lead
  • Act as a brand lead for two main brands, while supporting the other brand leads in the production of marketing materials and the execution of marketing plans.
Channel Marketing
  • Support business development activities and specific product promotions to the wholesale and institutional channels across the EMEA and US regions in order to maximize acquisition and retention of key clients. Work with the Channel marketing managers to execute and coordinate advertising and promotional campaigns.
  • Support the regional channel marketing managers to deliver the marketing strategy for the regions across the different channels (content, emails, social, display, SEM, events, and campaigns).
Event Support
  • Support Channel marketing managers ensuring correct implementation of bespoke events and support at third party conferences and roadshows. Assist with all event preparation (e.g., marketing materials, ads, banners, merchandise, printing, etc.). Support the sourcing and stock maintenance of corporate giveaways, following and enhancing company principles of sustainability and ethical production.
  • Assist in managing the event schedule in conjunction with the wholesale and institutional sales channels to support our business development objectives.
Digital Support
  • Review web content on our websites ensuring it is up to date and relevant to our audiences as well as proactively providing ideas for improving content and functionality. Assist in managing online campaigns while utilizing the specific skills of the digital team.
  • In conjunction with the content, channel, and digital teams, support email campaigns and automated emails using Pardot and Stoneshot.
  • In conjunction with the Digital and Channel teams, manage the day-to-day handling of all social media activities on LinkedIn ensuring posts are accurate and compliant.
BAU
  • Execute cost-effective and timely production of marketing and sales support materials (including coordinating content, design, typesetting, sign-off procedure, and printing) to ensure that all materials meet the needs of our client base, in support of our strategic marketing plans.
  • Periodically carry out a review of standard literature, correspondence, and client communications that impact clients to ensure that they are up to date, in line with our strategic aims, and meet regulatory requirements.
  • Act as support to the Channel marketing managers. Provide marketing support for third-party distributors, managing and coordinating planned & ad hoc marketing activity; as well as keeping the brand's year planners up to date.
  • Maintain relationships with suppliers of marketing/print services. Help review relationships periodically from a cost and servicing perspective to ensure best value is being achieved.
  • Budget management - ensure all invoices are processed and recorded in the central budget.
  • Contribute to marketing activity reports for management reporting purposes. Ensure the marketing activity calendar is kept up to date.

The Successful Applicant

Key skills for the Marketing Associate role:

  • Knowledge of various investment products including OEICs, VCCs, investment trusts, and hedge funds.
  • Experience in marketing within the financial services industry.
  • Ability to ensure tasks are completed efficiently, accurately, and within the agreed time frame.
  • Excellent communication skills at all levels, both written and verbal.
  • Hands-on approach, with a flexible and adaptable manner.

Your Skills

  • Knowledge of automated email platforms (Pardot desirable).
  • Knowledge of advertising, print production, and web publishing.
  • The role requires a proactive approach, excellent attention to detail, and a proven ability to manage/prioritize a wide range of tasks.
  • Proven strong organizational and time management skills essential; ability to manage, prioritize, and delegate across a range of projects.
  • Ability to work with minimal supervision and under deadline pressure.
  • Excellent knowledge of LinkedIn.
  • Fully proficient in Microsoft Office applications, with a strong working knowledge of modern (web-based) technologies across all areas of the financial services industry in the UK, EEA, US, and other sectors.
  • European languages fluency (specifically German) desirable but not a must.

What's on Offer

Competitive

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